new model
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UTV
Kubota expands RTV-X line with new long-bed workhorse UTV
Kubota used the Equip Expo stage to make a move dealers will care about most in the utility vehicle segment,…
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Electric
Beachman expands lineup with ’64 Street Spec Electric Café Racer
The Toronto-based company says the Street Spec is the brand’s first electric model to incorporate a true café-racer-style front windscreen…
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ATV
Denago to reveal new Freelander 350FI 4X4 ATV at AIMExpo
Denago’s product range continues to scale, with several new machines on deck for 2026. The centerpiece is the Freelander 350FI,…
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Yamaha
Yamaha adds all-new WR125R and updated YZF-R7 to 2026 street lineup
The WR125R marks Yamaha’s return to the lightweight dual sport segment, offering an approachable, all-terrain machine designed to attract new…
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Electric
British electric bike maker Maeving brings its two-up RM2 to the U.S. market
As part of its U.S. expansion, Maeving has established two locations in Los Angeles (The Bike Shed, Motoring Club) where…
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Electric
Stark Future takes it to the street with VARG SM electric Supermoto
After announcing in July that it was the fastest electric motorcycle manufacturer to reach profitability, Stark Future has unveiled the…
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Buell
2026 Buell Super Cruiser enters production, debuts at Barber Vintage Festival
First unveiled as a prototype in early 2023, the 175-hp performance cruiser now heads to the assembly line with its…
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Scooter
Verge to showcase groundbreaking scooter platform at EICMA 2025
Verge will reveal the first scooter built on its Verge Next Technology Platform, designed to transform the development and manufacturing…
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Motorcycle
Stark reveals updated VARG MX 1.2 electric motocross bike
Stark is touting more range, smarter connectivity, and rider-driven refinements that highlight the new model.
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Triumph
Triumph unveils 2026 TF 250-X upgrades
Key updates include a redesigned airbox and silencer to boost airflow and meet FIM/AMA sound regulations, paired with improved engine…
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Motorcycle
Ural Neo 500 sidecar set to launch in U.S. by 2026
The Neo 500 will be the first release from Ural Neo, a new sub-brand under IMZ-Ural aimed at building simpler,…
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MV Agusta
MV Agusta and Dainese team up to honor racing legend Giacomo Agostini
MV Agusta has unveiled the Superveloce 1000 Ago, a limited-edition motorcycle paying homage to the legacy of 15-time world champion…
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Personal Watercraft
Hydroflyer unveils surfboard-inspired Sport Board for watercraft enthusiasts
Hydroflyer has officially launched the Sport Board, a cutting-edge evolution of hydrofoil technology designed for enthusiasts who crave speed, agility,…
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Triumph
Triumph reveals its new Trident 660 Special Edition
Triumph Motorcycles recently announced the debut of its latest racing-inspired Trident 660 Special Edition, which is set to hit dealerships…
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Suzuki
Suzuki launches ‘Take it to the Streets’ demo event for the 2025 DR-Z4S
Suzuki Motor USA is taking it to the streets with its DR-Z demo event, where enthusiasts get a unique opportunity…
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ATV
Denago announces shipment of 2025 Mudhawk 200FI ATV to dealers
Denago Powersports has announced that its 2025 Mudhawk 200FI ATV has arrived in the USA and is now shipping to…
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Ducati
Ducati reveals limited edition Panigale to commemorate Italian Grand Prix win
Ducati releases its Panigale V4 Tricolore Italia, a limited-edition bike that pays tribute to Ducati’s 2024 Italian Grand Prix first-place…
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Honda
Rider shares 2025 Gold Wing video, busting ‘couch on wheels’ myth for younger buyers
To dispel the "couch on wheels" myth, and with support from Honda, Rider editors created a video titled “Think you…
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Motorcycle
Report says BSA on the verge of coming to the U.S.
The BSA motorcycle brand (now owned by Mahindra) appears to be very close to selling models in the U.S.
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Polaris
Polaris builds 30 race-ready RZR Pro R Factory UTVs with $140,000 price tag
The RZR Pro R Factory touts race-winning performance, desert-racing design, and race-optimized technology, making it the ultimate machine for hardcore…
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