Polaris
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Polaris CEO gives strategy overview in Capital Markets Day report
Polaris provided an overview of the powersports industry and the company's long-term strategy to remain an industry leader while executing…
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Analysts see powersports dealers continue modest decline through Q1
According to a recent LinkedIn post by Woods Cycle Country Dealer Principal Mark Sheffield, BRP and Polaris dealers continue to…
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Polaris promotes Winings to SVP, general council
Polaris promotes Matt Winings to its executive leadership team.
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Polaris reveals innovative 2026 snowmobile lineup
Polaris has announced its 2026 snowmobiles, boasting advancements in all segments, including new features, technologies, accessories, and all-new models.
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Polaris builds 30 race-ready RZR Pro R Factory UTVs with $140,000 price tag
The RZR Pro R Factory touts race-winning performance, desert-racing design, and race-optimized technology, making it the ultimate machine for hardcore…
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Polaris reports sales drop for Q4 and FY24
For the fourth quarter, Polaris reported worldwide sales down 23 percent vs. 2023. North America sales, which represented 84 percent…
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RZR Factory Racing, Sebastien Loeb Racing defend Dakar title with historic victory
Rookie driver Brock Heger and navigator Max Eddy Jr. dissected Dakar's 12 grueling stages en route to a dominant victory…
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Polaris announces six new ATVs for 2025 lineup
The six new ATV models, include the 850 and XP 1000 Mud Edition, Scrambler 850, Scrambler XP 1000 S, and…
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Polaris recalls ’24 Ranger, ProXD, RZR XP and Bobcat UTVs
For the Ranger, ProXD and Bobcat, the passenger side seat belt anchor point can separate from the frame due to…
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Polaris CEO to speak at Morgan Stanley Global Consumer & Retail Conference
Mike Speetzen, CEO, and Bob Mack, chief financial officer, are scheduled to speak during a fireside chat about the company.
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