Powersports Business

John Deere agrees to $99M settlement in right-to-repair case

The settlement will create a fund to compensate farmers who paid Deere or its dealers for repairs to large agricultural equipment dating back to January 2018.

Stark Future posts triple-digit Q1 growth, reaches EBITDA profitability

Triumph, dealers announce dates for National Demo Days

Illinois town approves incentive deal for Riverside Powersports expansion

AMA adds vintage bike race to run alongside Flat Track Championship

Sonic expands footprint with five Harley dealership acquisitions

Sonic Automotive is accelerating its push into powersports retail, announcing the acquisition of five Harley-Davidson dealerships across key U.S. markets as part of its ongoing growth strategy.

Dillon clinches Pro title as Ski-Doo racers close Snocross season strong in Duluth

Cardo launches PACKTALK-S, 4X-S integrated comm systems for Shoei Gen 3 helmets

Harley-Davidson launches new global brand platform RIDE

Polaris to close Wisconsin powertrain manufacturing plant by end of 2026

Engine production for Indian Motorcycle models will be consolidated at Polaris’ Spirit Lake, Iowa, manufacturing operations, where more than 500 employees are currently based.

Indian pays tribute to motorcycle’s ‘golden age’ with ’40s-inspired bike

Kawasaki expands 2026 ORV lineup with new Teryx H2 models, updated Brute Force 450 and broad Ridge range

Indian Motorcycle goes independent as Carolwood LP closes acquisition

Harley-Davidson details reset plan as Q4 loss widens

Polaris reports share gains, rightsizes dealer inventory as tariffs weigh on 2025 results

Turning Vendor Partnerships Into Marketing Assets

The article tells retailers how to leverage vendor relationships correctly so you can use them to help drive traffic, improve sell-through, support margins and elevate the in-store experience.

Marketing Without a Big Budget

Reputation Management in the Age of Online Reviews

Marketing to Multiple Generations Under One Roof

Content Marketing for Retailers Who Don’t Want to Be Influencers

Staying Competitive in the AI Era: A Small Retailer’s Survival Guide