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Motorcycle
VMD attracts major industry support with expanded sponsor lineup, rider appearances
As VMD returns to Mid-Ohio Sports Car Course this weekend, the annual celebration of motorcycling heritage is backed by a growing roster of industry sponsors and vendor activations, with leading aftermarket suppliers and OEMs using…
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Trending
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Motorcycle
Pennsylvania opens new single-track, dual-sport trail system
The trail system will include 20 miles of new single-track riding trails across 725 acres in Schuylkill and Luzerne counties and is open exclusively to dual-sport motorcycles.
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In Case You Missed It
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Harley-Davidson
Harley dealers publicly back CEO amid growing controversy involving Indian Motorcycle
The latest round of scrutiny began after Starbuck, who led a high-profile campaign against Harley-Davidson's diversity, equity and inclusion (DEI) initiatives in 2024, criticized recent executive appointments made under Starrs.
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Best Practices
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Best Practices
The First 30 Seconds: Where Most Sales Are Won or Lost
The first 30 seconds are crucial for making a sale. In those first moment, customers start making judgements about whether your business feels relevant, trustworthy, clear, helpful and worth any more of their time.
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