The Goodyear Tire & Rubber Company and Cooper Tire & Rubber Company have announced that they have entered a definitive transaction agreement under which Goodyear will acquire Cooper in a ...

The following article was submitted by Powersports Business contributor Mark J. Sheffield, a former dealer principal and current dealership strategic advisor. Over the last couple of months I’ve had many ...

Powersports Business has turned to Ezequiel Arredondo, VP of Operations at Dealer Spike, to inform dealers as to why they should advertise year-round, not just when inventory is in stock. ...

Powersports Business has turned to Pete Batten, chief product officer at Dealer Spike, to provide insight on the communication channels that your dealership should be using to reach customers. By ...

Moose Racing has announced its new lineup of affordable gear for riders. Below is the official press release from the company, offering both details and specifications: Our new 2021 Qualifier ...

Powersports Business has turned to Pete Batten, chief product officer at Dealer Spike, to provide insight on the critical role your dealership’s website plays during COVID-19 shopping. By Pete Batten ...

Sponsored Content by McGraw Powersports We are in unprecedented times. Men and women in the powersport industry are being forced to dig deep to find innovative ways to turn a ...

By MARK J. SHEFFIELD Normally you see a problem coming at you, but COVID-19 swooped in from the periphery and it’s catching many dealers unprepared. Scientists have long predicted a ...

BY FORREST FLINN Believe it or not, you and your dealership managers are leading by example every day. The question comes down to, are you and your managers leading by ...

BY FORREST FLINN The field of leadership is the number one researched topic by management scholars today. Specifically, the concepts of transformative and transactional leadership styles are the current topics studied. This ...