BMW Motorrad has realigned its strategy for product launches in order to provide optimized communication through new live and digital formats. The Munich-based manufacturer said new live and digital formats ...
Read More »BMW
2021 BMW G 310 R features electronic throttle grip
With its powerful, dynamic single cylinder, the appearance in 2015 of the BMW G 310 R opened up the world of BMW Motorrad’s Dynamic Roadster for the capacity segment under ...
Read More »2020 BMW S 1000 XR test review via Rider Magazine
Rider Magazine’s latest Tour Test Review puts the spotlight on the 2020 BMW S 1000 XR as its sport-adventure-tourer machine of focus. Click here to see the full review with ...
Read More »16K bikes recalled due to fuel pump flange leak
The National Highway Traffic Safety Administration announced that a fuel leak in the presence of an ignition source can increase the risk of a fire, leading to BMW of North ...
Read More »European brand reports best sales ever for month of June
A top European motorcycle manufacturer has revealed that the brand posted its best sales results ever for the month of June and is aiming for more success. BMW Motorrad concludes ...
Read More »Polaris recalls Phoenix 200 ATVs due to crash hazard
The U.S. Consumer Product Safety Commission announced that Polaris is recalling about 2,800 Phoenix 200 ATVs. The throttle lever stop can fail due to damage during shipping, posing a crash ...
Read More »Ex-BMW, H-D, Triumph exec lands with KYMCO USA
KYMCO USA, Inc. announced that a 25-year veteran of the powersports industry with stops at such companies as BMW Motorrad, Harley-Davidson, Triumph and Zero Motorcycles is joining the company as ...
Read More »BMW Motorrad offering ride-share pilot in Barcelona with e-scooter
BMW Motorrad is teaming up with mobility provider Cooltra to offer its maxi scooter BMW C Evolution as part of a ride-sharing pilot program in Barcelona. BMW Motorrad has five ...
Read More »BMW Motorrad to reveal custom cruiser at German bike show
The BMW Motorrad Concept R 18 /2 will get its official unveiling this week at CUSTOMBIKE-SHOW 2019 in the East Westphalian town of Bad Salzuflen in Germany. One of the ...
Read More »Pair of BMW motorcycle recalls from NHTSA
The National Highway Traffic Safety Administration announced a pair of recalls from BMW of North America. The first recall of certain 2020 S 1000 RR models is related to oil ...
Read More »