BRP
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The StaffMarch 20, 2025
BRP’s Can-Am electric motorcycles win iF Design Awards
BRP’s pair of electric motorcycles, Can-Am Pulse and Can-Am Origin, were recently named winners of the 2025 iF Design Awards.
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The StaffMarch 12, 2025
Analysts see powersports dealers continue modest decline through Q1
According to a recent LinkedIn post by Woods Cycle Country Dealer Principal Mark Sheffield, BRP and Polaris dealers continue to…
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The StaffMarch 6, 2025
Can-Am to demo electric motorcycles at Electrifying Expo Orlando
Can-Am will also have experts on site to interact with attendees and discuss the brand’s focus on innovation and ushering…
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The StaffFebruary 19, 2025
BRP closes 2024 with 17 design awards
BRP is celebrating another exceptional year in 2024 with 17 design awards. Among these accolades, the Canadian OEM capped off…
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The StaffFebruary 11, 2025
BRP announces annual Yellow Day to take place February 13
BRP will donate to six anti-bullying organizations worldwide for every public social post shared with the hashtag #RideOutIntimidation on Feb.…
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The StaffDecember 23, 2024
BRP’s Bernard Guy, EVP of Global Product Strategy, to retire
Guy held management positions in engineering, procurement, strategy, product planning, sales and marketing throughout his almost 38-year career at BRP.
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The StaffDecember 10, 2024
BRP reports Q3 results, sales drop in North America
Revenues decreased 17.5% due to softer demand and continued focus on reducing network inventory levels. North American retail sales decreased…
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The StaffDecember 5, 2024
Can-Am rolls first electric motorcycle off assembly line
The first production bike – a 2025 Can-Am Origin #0001 – recently rolled off the assembly line at the company’s…
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The StaffNovember 5, 2024
BRP hits snowmobile production milestone in Finland
The company also announced that BRP Finland started producing all of its electric snowmobiles distributed worldwide.
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The StaffOctober 17, 2024
BRP to sell marine businesses
BRP is preparing to sell its Alumacraft, Manitou and Telwater marine businesses, along with marine parts, accessories and apparel.
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