BRP
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BRP celebrates its Dealers of the Year winners
During Club BRP 2025, the company recognized its dealer network through its annual Dealers of the Year awards. Dealers are…
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BRP reports North American retail sales drop in Q2
BRP's North American retail sales for powersports products decreased by 18% for the three months compared to the same period…
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Sea-Doo and Alumacraft expand lineups in fishing segment
Sea-Doo reveals its 2025 FishPro Apex PWC and Switch Fish pontoon, and Alumacraft announces upgrades to its Trophy and Competitor…
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Can-Am releases 2025 ATVs, UTVs, and new model in three-wheel lineup
Can-Am's new Canyon model features higher ground clearance, longer suspension travel, all-road wheels, and enduro anti-slip pegs so riders can…
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Can-Am re-enters motorcycle segment with 2025 electric motorcycles
A key feature of the motorcycle lineup is an innovative liquid-cooled system, which includes the battery, charger, inverter, and motor.…
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BRP earns six Red Dot Design Awards
BRP has been awarded Red Dot Design Awards for its Advex snowmobile helmet, Lynx Adventure Electric snowmobile, Can-Am Outlander Pro…
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BRP recognizes MBL with 2024 Gold Supplier Award
MBL manufactures and distributes power transmission belts for original equipment and service parts in the automotive, recreational, and industrial markets.
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BRP reports 5% retail drop in FY 2025 Q1 results
BRP's Q1 FY25 saw a reduction in inventory at dealerships in reaction to soft demand trends.
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C&U Americas receives 2024 Gold Supplier Award from BRP
C&U is the primary bearing supplier to BRP for their ATV, watercraft, and motorcycle product lines.
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Nearly 300 workers laid off from BRP’s revamped Sea-Doo Switch facility due to ‘soft demand’
BRP invested $14 million in 2023 to expand its manufacturing facility in Sturtevant, Wisconsin, which had 720 employees at the…
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