Harley-Davidson

The StaffMay 13, 2026

Two Pennsylvania Harley stores merge under new ownership

The merger combines two operations with longstanding ties to the regional motorcycle community. White’s Harley-Davidson dates back to 1953, while…

The StaffMay 7, 2026

Crown Automotive acquires Boswell’s Country Roads Harley-Davidson

Consolidation continues among Harley stores throughout the U.S., as Boswell's Country Roads Harley-Davidson joins Crown Automotive and PowerSports Group.

The StaffMay 6, 2026

Harley’s Q1 results show retail strength, as ‘Back to the Bricks’ strategy revealed

The good news from Harley's Q1 was that global retail motorcycle sales rose 8% year-over-year to 33,507 units, led by…

H-D dealer gives insight on OEM's recent struggles

Chris OfficerMay 5, 2026

Dealer Council chair weighs in on Harley’s struggles, recent reset

George Gatto, dealer and chairman of NPDA’s Harley-Davidson Dealer Council, gives his perspective on the latest challenges The Motor Company…

The StaffMay 5, 2026

Harley recalls more than 88,000 motorcycles over crankcase pressure issue

Harley-Davidson dealers have been instructed to inspect the breather port and repair any blockage at no cost to owners. Notification…

The StaffApril 29, 2026

Florida Harley-Davidson dealership property sells for $16.75M

As part of its recent five-dealership acquisition, Sonic Automotive purchased Space Coast Harley-Davidson for $16.75 million in real estate alone.

The StaffApril 22, 2026

Harley details capital-light overhaul of finance arm, dealer support unchanged

Despite the structural changes, executives reiterated that HDFS remains a core component of Harley-Davidson’s business model, supporting both retail customers…

The StaffApril 22, 2026

Pennsylvania AG charges three in Harley-Davidson dealership theft ring

Authorities identified the defendants as members of the Guerilla Motorcycle Club, a chapter of the Maryland-based Wheels of Soul.

Sonic Powersports acquires five Harley dealerships

The StaffApril 21, 2026

Sonic expands footprint with five Harley dealership acquisitions

Sonic Automotive is accelerating its push into powersports retail, announcing the acquisition of five Harley-Davidson dealerships across key U.S. markets…

The StaffApril 14, 2026

Harley-Davidson launches new global brand platform RIDE

Harley-Davidson says its new RIDE initiative looks to set the stage and usher in a new era of Harley-Davidson, while…

The StaffApril 8, 2026

Virginia Harley-Davidson consolidation comes into focus following Bayside sale

The previously reported consolidation of Harley-Davidson dealerships in Virginia’s Hampton Roads region is now clearer following the completed sale of…

The StaffMarch 26, 2026

Harley-Davidson confirms layoffs as company works to stabilize business

The layoffs come after a difficult 2025 for Harley-Davidson, which reported a $29 million operating loss, with a 12% year-over-year…

The StaffMarch 24, 2026

Buy-sell transaction of two Virginia H-D dealerships officially close

The deal, initially reported on Feb. 24, involved the estate of Mary Hughes selling to the largest Harley-Davidson dealership group…

The StaffMarch 11, 2026

Harley unveils new cafe racer concept inspired by original ’70s model

The RMCR is a carbon-fiber concept built around the 1250cc Revolution Max motor, and pays tribute to the legacy of…

The StaffMarch 5, 2026

Harley announces new styling options, including chrome finishes

Harley-Davidson's new chrome option will be available for the Road Glide 3 and Low Rider S models; a solo option…

The StaffMarch 5, 2026

Harley ends yearly Homecoming festival, shifts to milestone events

The company confirmed the four-day festival — which featured major concerts and motorcycle celebrations in its hometown — will not…

The StaffFebruary 26, 2026

Ricart Automotive sells Farrow Harley-Davidson

Billed as "America's oldest Harley dealership," the store will be acquired by the Schipper family, an established multi-store Harley-Davidson operator…