Side-by-Side
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Maine dealership transitions to new ownership as longtime GM takes the helm
See how this Sanford, Maine dealership continues its growth and customer-focused legacy under the familiar leadership of Kevin Normand.
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Honda to spotlight innovation at AIMExpo 2026, invests $9.6 million in ATV plant
As Honda prepares for AIMExpo and invests in U.S. manufacturing, both initiatives underscore its commitment to dealer relationships, American production,…
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Kawasaki announces its 2026 Mule lineup
The OEM returns the Mule Pro-FX 820 and the Mule Pro-FXT 820 for the 2026 model year, with the latter…
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Polaris continues its 2026 off-road offerings with new RZR, Ranger models
Polaris expands its off-road lineup for the 2026 model year with several RZR upgrades and two all-new Ranger XD 1500…
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Polaris’ military UTV named finalist in ‘Coolest Thing Made in Minnesota’ contest
Polaris has advanced to the final round of the Coolest Thing Made in Minnesota contest with its MRZR military-grade side-by-side,…
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Vanderhall begins deliveries of electric Brawley GTS, strengthens dealer network
The Brawley GTS, priced from $49,950, introduces a fully enclosed, climate-controlled four-seat cabin to the off-road EV segment, targeting riders…
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Yamaha releases its 2026 side-by-side lineup
Yamaha continues its off-road rollout, blending performance and reliability with the release of the all-new Wolverine and Viking side-by-sides.
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Sheridan Powersports named U.S. Can-Am ATV and SSV Dealer of the Year at Club BRP
During the global reveal of the 2026 Can-Am and Sea-Doo lineups, BRP shone a spotlight on some of its high-performing…
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UTV Source to celebrate ‘National UTV Day’ on August 18
UTV Source, a supplier of UTV and SXS parts and accessories, aims to create an annual tradition that celebrates both…
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Segway Super Villain SX20T takes on Vegas to Reno – dealers can watch it live
Thanks to Star Stream’s “In-Motion Live Video” system powered by Starlink, viewers can watch the action unfold in real time—direct…
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Kawasaki supercharges the sport SxS segment with 2026 Teryx4 and Teryx5 H2 lineup
Featuring a factory-installed, 999cc in-line four-cylinder supercharged engine producing 250 horsepower and 146 lb-ft of torque, the new H2 models…
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Polaris recalls Ranger XP Kinetic and Pro XD Kinetic ROVs due to fire hazard
According to Polaris, a cracked filter may allow water intrusion into the high-voltage charging harness, potentially leading to a short…
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SDR Motorsports appoints industry veteran Bryatt Fischer as VP of sales and marketing
Fischer joins the Mesa, Arizona-based company with a strong background in marketing, sales, and product development.
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Tennessee dealership hosts benefit ride to support Kentucky tornado survivors
Communities across East Tennessee came together Saturday, June 7, to support tornado survivors in London and Somerset, Kentucky, with a…
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Segway Super Villain clinches P1 at the BITD Silver State 300
Segway, more known for redefining personal mobility, partnered with Evolution Powersports and achieved a significant milestone at the Best in…
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Arctic Cat ramps up production, restores more than 300 jobs at Minnesota facility
Just two weeks after the Arctic Cat acquisition, the Thief River Falls, Minnesota-based company announces new plans that will aggressively…
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Skeeter’s 31st annual bass tournament to be held June 7-8 on Lake Fork in Texas
The annual tournament will award more than $250,000 in cash and prizes, with the top anglers receiving a Skeeter FXR20…
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Argo president and investment group acquires Arctic Cat from Textron
Terms of Arctic Cat's purchase by this group from Textron have yet to be disclosed, but this is big news…
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UTV Rally Northland moves to new location in Coconino National Forest
The 9th Annual UTV Rally is back, and in a new location just 10 minutes south of Mormon Lake, off…
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CFMOTO reveals full cab UFORCE U10 Pro and Pro XL Highland UTVs
Designed with a full cab and HVAC for those who demand performance and reliability, unmatched comfort, advanced features, and high-end…
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