Dealers
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NPA appoints James Teel as general operations manager in Sacramento
Industry veteran Teel brings multi-segment experience and passion for powersports to his leadership role with NPA.
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KTM surpasses 100,000 units sold in first half of 2025
With production now restarting and financial stability restored, the company says it is focused on achieving long-term dealer profitability and…
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Colorado dealership announces huge Polaris clearance event
Sun Powersports, located in Thornton, Colorado, will hold a Polaris Factory Authorized Clearance event, featuring savings on 2024 Polaris ATVs…
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PSB opens nominations for 2025 Honors Awards
Powersports Business magazine is once again shining a spotlight on outstanding performance across the industry with three major award programs…
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Milwaukee and West Bend H-D gear up for 2025 Homecoming Rally under new ownership
This year’s festivities kick off July 10 and mark the first Homecoming Rally for both store's new ownership under Scott…
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FlexPath ramps up VeriQual rollout amid latest capital raise, new hires
VeriQual is a patent-pending platform that delivers identity-verified credit prequalification, giving dealers and lenders a defense against fraud.
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PSB highlights July aftermarket product releases from Drag Specialties
Powersports Business highlights several new aftermarket product releases from Drag Specialties, including piston kits, a crank position sensor, and oxygen…
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Florida group expands into Harley’s heartland with acquisition of dealerships
Led by industry veterans Scott Fischer and John Greene, SFE brings more than 40 years of dealership expertise to the…
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Mid-year momentum: Strategic tax and financial planning for powersports dealers
Financial advisers Brad Stanek and Paulina Matel with The Stanek-Haack Group at Morgan Stanley review potential legislative changes that dealers…
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509 recalls over 200,000 helmets for head injury risk
More than 200,000 helmets sold under the 509 and 509 for Polaris brands are being recalled due to safety concerns…
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Rollick adds more features to its lead engagement platform
Rollick's lead engagement platform, RollickNurture, will receive significant upgrades throughout the year to elevate consumer engagement and drive sales for…
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Australian dealer group finds buyers amid restructuring, majority of stores to stay open
Peter Stevens Motorcycles—long one of Australia’s largest multi-brand dealer groups—entered voluntary administration in May 2025 amid mounting financial pressure, according…
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Indian Motorcycle partners with indigenous artist on limited apparel line
Indian Motorcycle has launched a limited-edition apparel collection in collaboration with acclaimed Indigenous artist and designer Jeremy Arviso.
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Sherco Racing Factory names Sherco United States as exclusive U.S. distributor
Sherco U.S. will manage all aspects of importation, distribution, and dealer support, with an emphasis on technical service, after-sales care,…
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Jacksonville Powersports celebrates 50 years with full-service showcase and strategic product mix
Jacksonville Powersports marked its 50th anniversary on June 28 with a public celebration that reflected the dealership’s enduring presence and…
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Wisconsin county board expands ATV/UTV road access, group pushes for Oshkosh inclusion
A recent ordinance passed by the Winnebago County Board is stirring momentum for increased access to public roads by powersports…
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Latest data from SSI shows bright spot on used market as new unit sales fall
Despite a slight overall dip in the powersports industry in April, new data reveals pockets of growth and ongoing momentum…
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Yamaha Financial Services honors Bobby J’s Yamaha with prestigious Apex Award
Yamaha Financial Services has recognized Bobby J’s Yamaha of Albuquerque, New Mexico, with its esteemed “Apex Award,” celebrating the dealership’s…
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Investment advisor accused of using investor funds to buy over 300 snowmobiles
Stanley Pophal, 63, was arrested June 15 and has been charged with wire fraud and money laundering, according to the…
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North Carolina dealership adds Polaris to its growing inventory
Capital Powersports, a Wake Forest, North Carolina-based dealership, adds Polaris off-road vehicles and products to its suite of powersports brands.
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