Dealers
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Norton unveils new global dealership retail concept with Foster + Partners
According to Norton, the concept can be adapted to dealerships with as little as 50 square meters (538 sq.ft.) of…
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GPS Powersports has grand opening, approved for tax rebate
The recently opened Alabama powersports dealership moved into a former furniture store and is also approved by the city to…
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Steven Towers acquires Four Rivers Harley-Davidson, expands to seven dealerships
Performance Brokerage Services has announced the sale of Four Rivers Harley-Davidson in Paducah, Kentucky, from owners Eddy Soberon and Eric…
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West Marine to close 32 more stores as bankruptcy restructuring continues
West Marine filed for bankruptcy protection in May and has continued to reduce its retail footprint while maintaining operations at…
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Coffey: The AI conversation every dealer needs to have
AI promises to help dealers work smarter and sell more, so you can sleep better. Melissa Coffey argues that some…
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Powersports operations help drive Sonic’s record-setting quarter
Sonic Automotive reported record highs in 2Q revenue and net income, saying its powersports operations significantly contributed to the growth.
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Yamaha to end U.S. side-by-side production as it posts record first-half earnings
Yamaha said the Newnan facility will instead focus resources on ATV production while improving procurement efficiency and expanding production of…
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INTERMOT secures support from more than 50 brands ahead of 2027 trade show
Scheduled for Feb. 19-21, 2027, in Cologne, Germany, INTERMOT is positioning itself early in the buying season, allowing dealers to…
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Performance Brokerage Services promotes leaders in H-D, powersports division
Performance Brokerage Services has promoted two members of its Harley-Davidson & Powersports Division, elevating Juan Pardo to managing partner and…
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Northwood University expands automotive, motorsports education with new academic facility
Construction timing for the new facility was not announced. The project is part of Northwood University's $100 million "When We…
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Denago invites its dealers to NPDA DealerConnect
Denago is reaching out to its dealer network to encourage attendance to this year's NPDA DealerConnect, taking place Sept. 20-21…
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Why 20 Groups remain a dealer’s best competitive advantage
While 20 Groups have been part of the powersports industry for decades, their value may be greater today than ever…
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Polaris raises 2026 revenue outlook as utility sales, dealer health fuel Q2 growth
North American retail sales increased 4%, while off-road vehicle (ORV) retail rose 5%, allowing Polaris to gain ORV market share…
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Ducati hires Fabrizio Cazzoli to take charge of its global dealer network
The appointment signals continuity in Ducati's commercial and retail strategy, with an executive who has extensive experience working directly with…
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Element Three expands dealer network analytics with Sextant acquisition
Element Three said the acquisition addresses a longstanding disconnect between marketing initiatives and dealer performance management.
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Sheffield: The transparency problem powersports can’t ignore
Mark Sheffield addresses the powersports transparency problem, where freight and setup costs drive up MSRPs, leaving dealers to explain charges…
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Harley-Davidson raises 2026 guidance as ‘Back to the Bricks’ gains traction
Dealer inventory, retail sales and new model launches fuel optimism despite Europe weakness and tariff headwinds.
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America’s 9/11 Ride: A 25-year tribute
America's 9/11 Ride was born out of a canceled vacation in 2021 but has grown yearly to honor the survivors…
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MOGO Parts seeks U.S. partner to expand distribution
Canadian aftermarket supplier MOGO Parts announced July 22 that it is seeking a U.S.-based strategic partner or acquirer as it…
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Rekluse clutch kits highlight new July aftermarket products
Powersports Business' Hot Products for July include replacement clutch kits from Rekluse, V-Loc carrier systems from SW-Motech, and several new…
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