Latest News
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Triumph expands TXP electric off-road lineup
The new TXP-20 and TXP-24 expand Triumph's OSET-powered electric motorcycle range to four models covering riders from age 3 through…
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Ski-Doo returns its free Avalanche Awareness seminars for the 18th year
For the 18th year, Ski-Doo is offering its free Avalanche Awareness seminars through its Responsible Rider program, with more than…
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TOPDON launches ONE Moto diagnostic tool for powersports
The new diagnostic platform covers more than 100 motorcycle and powersports brands and adds TOPDON's first marine diagnostic coverage.
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Racing legend Dylan Ferrandis announces retirement
The former 250 Supercross Champion and 450 Motocross Champion says he will retire following the 2026 season, his first with…
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Segway adds auto-shift to MUXI Pro cargo e-bike
Segway has introduced the MUXI Pro, an updated version of its short-tail utility e-bike, with a new electronic drivetrain, front…
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EDS strengthens sales leadership with two executive promotions
Endurance Dealer Services announced two internal promotions: Eric Gilliam to senior vice president of sales and Eric Radford to vice…
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New York bill targets marketing of high-speed e-motos
The legislation would establish a legal definition for “e-motos,” prohibit their sale to New York purchasers and prohibit deceptive marketing…
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Moto Canada’s 2025 Annual Report shows powersports market normalizing
Canada’s powersports industry remained resilient in 2025, with motorcycle registrations reaching a five-year high even as new-vehicle sales eased from…
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National Powersports Distributors partners with Ekho on AI sales agent
National Powersports Distributors has partnered with Ekho to deploy the company's AI Sales Agent across its pre-owned powersports dealership operation.
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New data shows growing concerns over U.S. economy could hurt powersports sales
The University of Michigan survey results point to a declining economic environment for discretionary purchases such as powersports vehicles.
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2027 KTM 450 Rally Replica coming to U.S. dealers
Three different riders have won the Dakar Rally aboard KTM machinery since 2023, including Argentina’s Luciano Benavides, who claimed the…
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Commercial Sewing appoints new VP to help lead its Indiana operations
Commercial Sewing appointed Christopher Pressler as vice president of its Indiana Business Unit, where he will lead performance, growth, and…
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Hope is not a strategy: How powersports dealers can exit on their terms
Financial advisers Paulina Matel and Brad Stanek developed a practical checklist for dealership owners on what to do before they…
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Segway, McCleerey taking Super Villain from the desert to the rocks
Through a partnership with Mark McCleerey and Turn’d Up Racing, the Segway Super Villain will enter the KOH 4900 Class…
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Yamaha Motor Finance sues MOMS over alleged inventory financing default
Yamaha alleges that MOMS breached the agreement through what the complaint describes as failures to make timely payments on sold…
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Triumph takes home its first-ever MX2 World Championship
Triumph secured its first FIM World Championship title, an achievement that comes just three years after entering motocross.
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Two side-by-sides remain missing after Canadian powersports dealership break-in
Police said the suspect or suspects arrived at the dealership around 5 a.m., cut the lock on a gate leading…
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Modus names Kristen Mauricio senior brand manager
DSP Solutions taps marketing veteran to lead strategy and growth for its premium audio brand serving automotive, powersports and marine…
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Coffey: September called, it wants its customers back
Industry veteran Melissa Coffey dives into ways dealers can get sales spiking again and how September is the perfect month…
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Aston Martin drops its first-ever road-legal motorcycle
In partnership with Brough Superior, the manufacturer dubbed the “Rolls-Royce of motorcycles," Aston Martin has released the AMB 002, the…
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