Previous Top Daily Stories
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Massimo plans to launch new fully enclosed, HVAC-equipped UTV
The Sentinel 1500 is still under development, and additional information regarding specs, features, and availability will be announced later in…
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Hall’s Harley-Davidson sold to Simpson family, marking new chapter for Springfield dealership
Hall’s Harley-Davidson in Springfield, Illinois, has been acquired by Rhett, Trent and Linn Simpson from longtime owners Stan and Pat…
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Kandi acquires U.S. electric off-road motorcycle brand Rawrr
Rawrr’s product line is expected to complement Kandi’s existing North American operations, creating opportunities for cross-selling and increased showroom traffic.
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Kubota expands RTV-X line with new long-bed workhorse UTV
Kubota used the Equip Expo stage to make a move dealers will care about most in the utility vehicle segment,…
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700Credit data breach raises compliance questions for powersports dealers
700Credit stated that its internal network was not breached. Instead, attackers used credentials from an integrated third-party partner to access…
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Survey: Sales stabilize in November, but inventory and dealer confidence slip
Sales trends showed modest improvement in November, but excess inventory and growing dealer fatigue continue to pressure the powersports retail…
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Triumph expands its 400 range with new flat track and cafe racer models
Triumph Motorcycles brings two additions to its 400 range with the all-new flat track-inspired Tracker 400 and the cafe racer-style…
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BRP taps automotive veteran to succeed José Boisjoli as CEO
BRP has named Denis Le Vot as its next president and CEO, marking a major leadership transition as José Boisjoli…
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Harley-Davidson elevates Bill and Karen Davidson in leadership shift aimed at re-energizing dealers
At the center of the leadership moves are expanded roles for Bill Davidson and Karen Davidson, two of the most…
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Arctic Cat loads up a deep Cross-Country lineup for 2025-26 season
Cross-country racing has long been a proving ground for Arctic Cat, mirroring the real-world riding dealers see every day. The…
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Kawasaki surges to No. 1 in the U.S. motorcycle market as Harley falls to third: Reports
MotorCyclesData’s year-to-date figures through September show Kawasaki sales up 14.2%, the strongest performance in the industry.
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Adventure Lifestyle teams with Octane to launch new in-house finance program
The program goes live this month across the company’s 20 Adventure Powersports and Adventure Marine stores, offering buyers exclusive financing…
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Polaris, Call of Duty collab lets players ride RZR, Sportsman in-game
By having its vehicles playable within the game, Polaris is trying to tap into the 60% of U.S. gamers who…
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BRP reports strong Q3 as new ORV lineup drives gains; dealers increasingly confident
The new 2026 utility lineup — including the Defender HD11 and the Outlander Backcountry 4x4/6x6 — was the standout of…
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Triumph’s new Tiger Sport 800 Tour blends the best of both worlds
Triumph's new adventure sport tourer, the Tiger Sport 800 Tour, offers sports performance and enhanced touring specification at a competitive…
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Polaris targets another Dakar win with 2026 RZR Factory Race Team announcement
For dealers, the announcement reinforces Polaris’ global racing ambitions — and the halo effect that competitive success brings back to…
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Today’s hiring landscape: Hooking top talent
Industry recruiting expert Jan Plessner of Action Recruiting shares practical strategies for powersports dealers navigating today’s tightening labor market.
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Joe Rocket reunifies the global brand after acquisition from Sullivans Inc.
Joe Rocket Canada Inc. has acquired the U.S.-based Joe Rocket brand from Sullivans Inc., consolidating all trademarks, product development, and…
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Can-Am rolls out HVAC-equipped SxS, new color scheme for electric ATV
The Defender DPS CAB HD10 is available in three- and six-seat configurations, and starts at $23,999, while the new camo…
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Powersports manufacturer seeks ‘stalking horse bid’ ahead of potential sale
A well-known U.S. powersports manufacturer and distributor with a network of more than 300 dealers has begun a strategic review…
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