Dealers
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2024 Harley-Davidson Icons and Enthusiast collections debut at Daytona
New to the Icons collection is the Hydra-Glide Revival model and new to the Enthusiast collection is the Tobacco Fade…
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Suzuki kicks off National Demo Tour at Bike Week
Suzuki is kicking off its 2024 Demo Tour with a full range of 2024 models to demo ride and will…
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Elvis Tribute Triumph and Gibson guitar fetch $20,000 for charity
A one-of-a-kind ‘Elvis Presley' Triumph T120 Bonneville with a matching Gibson Les Paul guitar recently sold for $20,000 at the…
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Octane completes 10th ABS transaction following recent milestones
The company closed a $300M securitization collateralized by its fixed-rate installment powersports loans issued through Roadrunner Financial.
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Scotland’s West Coast Harley-Davidson takes home fourth ‘UK & Ireland Dealer of the Year’ honor
The award was just one of five they received as part of the European Dealer Forum in Dusseldorf, Germany.
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Registration opens for MIC Capitol Hill Fly-In in D.C.
The Capitol Hill Fly-In will take place April 29-30 and MIC members are only required to pay for lodging and…
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Bridgestone prepares for its largest racing presence at Daytona 200
Bridgestone will supply tires from its BATTLAX motorcycle tire line to 15 riders from seven different countries.
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Viral Brand teams up with Kimpex USA
Viral Brand is bringing its cutting-edge goggles and sunglasses to dealer shelves across the U.S. and Canada through a new…
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700Credit streamlines prequalification, credit application processes
The company works with MyApproval and RouteOne to enable dealers to work with prequalified customers at the top of the…
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WPS adds industry veterans to global sales management team
The company has hired Senior Director of Field Sales Troy Ozias and Director of International Sales Jamie Nutzmann.
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Harley-Davidson launches Flex Financing Program
The financing option combines the benefits of monthly payments, shorter terms and greater flexibility with the ability to return the…
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Volcon gives business update from CEO
Kim states that it's been a little over three weeks since he took on the role of CEO for Volcon…
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MotoMate123 surpasses 4 million trade appraisals
MotoMate123, a powersports trade appraisal and pre-owned inventory management tool, just processed their 4 millionth trade appraisal, the company reports.
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PSB highlights February aftermarket products
Powersports Business shares aftermarket products from Alpinestars, Drag Specialties, Hifonics, SW-MOTECH and Vortex.
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ARS Powersports sparks success with family atmosphere
Parts Manager Maggie Stevens shares what its like to work with her spouse and how she boosts efficiency and profitability…
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BRP receives 2023 Good Design Awards
BRP has been awarded with five more Good Design Awards for its products made both for snow and water.
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Brembo continues to invest in motorcycle segment with expansion
The company has opened its first production site in Thailand and will manufacture braking systems for motorcycle manufacturers in Thailand,…
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Sturgis Motorcycle Museum announces 2024 Hall of Famers
These honorees have supported veterans and the elderly, advocated for motorcyclists' rights, and shown artistic talent on canvas as well…
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Indian and Roland Sands collaborate on Hooligan-inspired FTR
The new limited-edition FTR features Black Metallic bodywork with authentic Super Hooligan race graphics, a Red frame with matching wheels…
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RumbleOn taps Treadway as senior vice president and chief legal officer
Brandy Treadway brings over two decades of legal expertise, including executive positions at J.C. Penney Company, Inc. and as a…
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