Latest News
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Landmaster names digital marketing manager
Landmaster has announced the latest edition to its digital marketing team.
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Polaris to celebrate women riders on IFRD, May 6
Polaris invites women who ride to join the company in celebrating women riders on International Female Ride Day, May 6.
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Volcon expands into Canada, hires lead sales manager
Volcon expands its dealer portfolio and hires Canadian national sales manager.
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MOD Enterprises acquires Texas H-D dealerships
EOD Enterprises acquires two Harley-Davidson dealerships in the Houston, Texas, area.
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Def Leppard to follow dangerous high wire walk at Sturgis
The Sturgis Buffalo Chip has added Def Leppard to its list of rock superstars performing at The Buffalo Chip Campground…
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E-bike company offers upgradable e-bike
Wicked Thumb, based out of Texas, has revealed the Destroyer X upgradeable e-bike.
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Study: Indian Motorcycle dealers ranked highest in response to website customers
Powersports industry performance has improved substantially over the past five years, but there is now a large gap in customer…
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Polaris announces first shipment of all-electric side-by-sides
Polaris has shipped the first of its all-new, fully electric RANGER XP Kinetic side-by-sides.
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Motocross figure Paul Schlegel passes at 84
Influential figure Paul Schlegel, co-founder of Loretta Lynn’s and motocross promoter, passes away at 84.
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Best-In-Class – Riding Academy: San Jacinto Harley-Davidson
San Jacinto Harley-Davidson, Powersports Business Best-In-Class - Riding Academy honoree, discusses the growth of its riding academy.
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Italian e-bike line converts to traditional bikes, coming to U.S. market
Francesco Moser, Hall of Fame bicycle racer, has introduced the F-Moser product line of road and gravel bikes that offer…
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VP Racing Fuels names director of marketing
VP Racing has hired Steve Ward as director of marketing.
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Mid America Harley-Davidson acquired by Momentum Holdings
The sale of the dealership owned by Steve and Laura Pecoraro was transferred to the Alabama-based group that currently has…
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Honda reveals returning miniMOTO, Scooter, Trial models
Honda reveals returning two-wheel products for model-years 2023 and 2024.
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ARGO goes big with all-new Sasquatch XTV
The Sasquatch enters the global market of premiere earth crawlers touting the latest in offroad technological advancements and interior comforts.
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Avon Tyres rolls into Goodyear family
Goodyear’s long-term strategy for Avon focuses on further developing its motorcycle center of excellence in Montlucon, France.
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NPA names Southeast territory sales manager
NPA hires Southeast territory sales manager.
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Advanced Dealer Solutions hires general manager
Advanced Dealer Solutions names general manager.
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Automotive group acquires Missouri dealership
The Ed Morse Automotive Group has acquired its sixth dealership in Missouri.
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BRP opens first European Design and Innovation Center
BRP has announced the opening of its first European Design and Innovation Center located in southern France.
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