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Marketing for the micro-moments

By Kim Rocco

Increasingly, I find myself turning to my smartphone for information on any given day’s most important questions: How do I switch out windshield wiper blades? How can I prevent a ...

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The Whipper-Snapper

By Chris Clovis

“Enjoy your youth. You'll never be younger than you are at this very moment.” ― Chad Sugg It was a startling moment during an otherwise perfect day. The Orange County ...

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Cleaning up service behaviors

By David Koshollek

By now you have your spring cleaning done. You cleaned out your warranty, wreck and take-off parts that were cluttering up the backroom and you identified and corrected behaviors that ...

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Take out the head trash

By Napoleon Tetreault

We certainly have enough ammo to keep us worried. It’s an election year, it has been a slow start to the season, sales are down, expenses are up, uncertainty is ...

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