Polaris
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Dealers
Maine dealership transitions to new ownership as longtime GM takes the helm
See how this Sanford, Maine dealership continues its growth and customer-focused legacy under the familiar leadership of Kevin Normand.
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Polaris
Polaris Q3 sales rise 7% to $1.8 billion
Coming on the heels of the majority sale of its Indian Motorcycle brand, Polaris posted a successful third quarter, driven…
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UTV
Polaris continues its 2026 off-road offerings with new RZR, Ranger models
Polaris expands its off-road lineup for the 2026 model year with several RZR upgrades and two all-new Ranger XD 1500…
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Indian Motorcycles
Polaris to sell majority stake in Indian Motorcycle to private equity
The move marks a major shift for Polaris, which relaunched the historic brand in 2011 and helped it reclaim a…
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UTV
Polaris’ Camp RZR returns to kick off dune-riding season
Held at Glamis Imperial Sand Dunes, this annual event ignites passion and adventure in every attendee through off-road demo rides,…
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Polaris
Polaris’ military UTV named finalist in ‘Coolest Thing Made in Minnesota’ contest
Polaris has advanced to the final round of the Coolest Thing Made in Minnesota contest with its MRZR military-grade side-by-side,…
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Polaris
Polaris RZR proves desert dominance with Baja podium sweep
Led by Brock Heger, it was the Polaris RZR Factory Race team's second SCORE sweep in a row and its…
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ATV
Polaris celebrates 40 years of ATV innovations
In honor of 40 years of ATV production, Polaris released the Special Edition Sportsman 570, a tribute to its popular…
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Polaris
Polaris reports Q2 2025 financial results amid industry headwinds
Polaris Inc. reported second-quarter 2025 revenue of $1.85 billion, down 6% year-over-year, citing planned shipment reductions, softer industry demand, and…
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UTV
Polaris introduces new entry-level UTV for under $10K
With an MSRP of $9,999, the Ranger 500 was engineered to be easy to operate, with simplified controls and minimal…
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UTV
Polaris donates Rangers, 50K to support Texas flood relief
The Ranger Crew XP 1000 NorthStar Edition UTVs donated will be equipped with sideview mirrors, rescue skids and and full-size…
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Polaris
Polaris awards over $100K to support outdoor recreation
In collaboration with the NFF, Polaris will help fund various forest conservation and restoration initiatives across the country.
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Polaris
Colorado dealership announces huge Polaris clearance event
Sun Powersports, located in Thornton, Colorado, will hold a Polaris Factory Authorized Clearance event, featuring savings on 2024 Polaris ATVs…
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Dealers
509 recalls over 200,000 helmets for head injury risk
More than 200,000 helmets sold under the 509 and 509 for Polaris brands are being recalled due to safety concerns…
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Dealers
North Carolina dealership adds Polaris to its growing inventory
Capital Powersports, a Wake Forest, North Carolina-based dealership, adds Polaris off-road vehicles and products to its suite of powersports brands.
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Dealers
Minnesota city council green lights powersports dealership expansion
At its June 9 meeting, the Fridley City Council unanimously approved an interim use permit for Chopper Powersports to use…
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Polaris
Polaris recalls Ranger XP Kinetic and Pro XD Kinetic ROVs due to fire hazard
According to Polaris, a cracked filter may allow water intrusion into the high-voltage charging harness, potentially leading to a short…
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ATV
Polaris donates $1M to advance ATV and UTV safety through 4-H Youth Development
The $1 million donation expands existing programming with Minnesota 4-H and will help initiate pilot youth safety 4-H programs in…
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UTV
Polaris sweeps UTV podium with 1-2-3 finish at the Baja 500
In addition to extending his winning streak to seven consecutive victories, Brock Heger's journey to professional racing was a featured…
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Polaris
Polaris Adventures surpasses two million customer rides
Polaris Adventures, which partners with small businesses to offer enthusiasts rental units and unique outdoor experiences, just went over the…
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