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Kawasaki announces its 2026 Mule lineup
The OEM returns the Mule Pro-FX 820 and the Mule Pro-FXT 820 for the 2026 model year, with the latter…
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Polaris continues its 2026 off-road offerings with new RZR, Ranger models
Polaris expands its off-road lineup for the 2026 model year with several RZR upgrades and two all-new Ranger XD 1500…
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Arctic Cat gives Hay Days a sneak peek of the new EPS-equipped ZR 600
In front of a packed crowd at Hay Days, Arctic Cat revealed its latest snowmobile for the 2026 model lineup,…
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Suzuki reveals 2026 GSX-R1000/R and 40th anniversary GSX-R editions
The GSX-R story began in 1985 with the debut of the GSX-R750, a groundbreaking sportbike that brought race-level technology to…
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Colorado Harley dealer shuts down after 25 years, marking another closure in challenging market
High Country Harley-Davidson, a well-known dealership with locations in Frederick, Colorado, and Cheyenne, Wyoming, has announced it will permanently close…
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Investment advisor accused of using investor funds to buy over 300 snowmobiles
Stanley Pophal, 63, was arrested June 15 and has been charged with wire fraud and money laundering, according to the…
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Harley-Davidson shareholders approve new direction amidst tension with activist investor
Despite H Partners’ vocal opposition, the board’s proposed changes were approved by a substantial majority of shareholders, with 82% voting…
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Argo president and investment group acquires Arctic Cat from Textron
Terms of Arctic Cat's purchase by this group from Textron have yet to be disclosed, but this is big news…
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Honda announces popular bike models to make their U.S. debut
CB750 Hornet, CB1000 Hornet SP, and the NT1100 DCT headline Honda's new-model announcement for 2025.
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Ski-Doo reveals 2026 snowmobile lineup with some big changes
Ski-Doo is focusing on select segments within the snowmobile market for 2026 with some big and notable upgrades to select…
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Polaris announces six new ATVs for 2025 lineup
The six new ATV models, include the 850 and XP 1000 Mud Edition, Scrambler 850, Scrambler XP 1000 S, and…
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Can-Am rolls first electric motorcycle off assembly line
The first production bike – a 2025 Can-Am Origin #0001 – recently rolled off the assembly line at the company’s…
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Yamaha pulls out of U.S. e-bike market
In a recent letter to its dealers, Yamaha Bicycles announced it will pull out of the e-bike business in the…
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Massimo unveils new UTV for winter
This new T-Boss UTV features a cab enclosure made with durable tempered glass, providing a comfortable environment for all outdoor…
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BRP reports North American retail sales drop in Q2
BRP's North American retail sales for powersports products decreased by 18% for the three months compared to the same period…
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Dealer buys second Harley-Davidson dealership
Steven Towers is a long-time Harley-Davidson rider and has always been passionate about the brand. He has over a decade…
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Utah Harley dealers face air pollution claims
The plaintiff has presented sufficient evidence to show that motorcycles without catalytic converters contribute to ozone and PM2.5 pollution and…
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Watch AR’s Kevin Duke interview with stars of ‘The Bikeriders’ movie
Duke says all the motorcycles used in the film are period-correct 1960s models, and their authentic sounds literally rumble the…
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Minnesota becomes sixth state to pass lane-filtering into law
Minnesota is now the easternmost state to legalize lane filtering. It joins California, Utah, Montana, Arizona, and Colorado—which also signed…
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PSB recognizes 2023 Women With Spark winners
Powersports Business has already revealed our 2023 Women With Spark winners, and we are honored to now share how these…
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