Polaris
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Polaris celebrates 40 years of ATV innovations
In honor of 40 years of ATV production, Polaris released the Special Edition Sportsman 570, a tribute to its popular…
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Polaris reports Q2 2025 financial results amid industry headwinds
Polaris Inc. reported second-quarter 2025 revenue of $1.85 billion, down 6% year-over-year, citing planned shipment reductions, softer industry demand, and…
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Polaris introduces new entry-level UTV for under $10K
With an MSRP of $9,999, the Ranger 500 was engineered to be easy to operate, with simplified controls and minimal…
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AMSOIL releases synthetic CVT fluid for Polaris STEELDRIVE systems
The fluid is compatible with Polaris STEELDRIVE systems and is positioned as an alternative to original equipment manufacturer (OEM) fluids.
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Polaris donates Rangers, 50K to support Texas flood relief
The Ranger Crew XP 1000 NorthStar Edition UTVs donated will be equipped with sideview mirrors, rescue skids and and full-size…
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Polaris awards over $100K to support outdoor recreation
In collaboration with the NFF, Polaris will help fund various forest conservation and restoration initiatives across the country.
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Colorado dealership announces huge Polaris clearance event
Sun Powersports, located in Thornton, Colorado, will hold a Polaris Factory Authorized Clearance event, featuring savings on 2024 Polaris ATVs…
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509 recalls over 200,000 helmets for head injury risk
More than 200,000 helmets sold under the 509 and 509 for Polaris brands are being recalled due to safety concerns…
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North Carolina dealership adds Polaris to its growing inventory
Capital Powersports, a Wake Forest, North Carolina-based dealership, adds Polaris off-road vehicles and products to its suite of powersports brands.
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Polaris recalls Ranger XP Kinetic and Pro XD Kinetic ROVs due to fire hazard
According to Polaris, a cracked filter may allow water intrusion into the high-voltage charging harness, potentially leading to a short…
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Polaris donates $1M to advance ATV and UTV safety through 4-H Youth Development
The $1 million donation expands existing programming with Minnesota 4-H and will help initiate pilot youth safety 4-H programs in…
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Polaris sweeps UTV podium with 1-2-3 finish at the Baja 500
In addition to extending his winning streak to seven consecutive victories, Brock Heger's journey to professional racing was a featured…
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Polaris Adventures surpasses two million customer rides
Polaris Adventures, which partners with small businesses to offer enthusiasts rental units and unique outdoor experiences, just went over the…
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Polaris publishes its 2024 Geared for Good Report
Polaris' Geared for Good framework centers on the powersports community and is built on four pillars: product, production, places, and…
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Polaris reports Q1 retail sales down 7 percent in North America
Polaris executives said North American retail was down 7%, with relatively better performance in its utility business versus recreational products.
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Polaris donates more than $120K to off-road and snow organizations
Polaris says it is donating more than $120,000 to off-road vehicles, all-terrain vehicles, and snowmobile riding clubs and organizations across…
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International Female Ride Day rolls out May 3
Celebrated annually on the first Saturday of May, the 19th edition of International Female Ride Day will take place May…
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Upfit UTV and OMI reveal fusion-drive for ORVs
If you think a hybrid is only for tree-huggers, think again. OMI's Fusion Drive systems aim to make it all…
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Sensible Weather teams up with Polaris Adventures for weather guarantees
Sensible Weather, a provider of weather guarantees for travel and outdoor experiences, is teaming up with Polaris Adventures, Polaris's experience…
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Polaris extends its financing partnership with Sheffield Financial
Sheffield Financial, a division of Truist Bank, and Polaris, a global-leading powersports manufacturer, have extended their long-standing retail financing partnership,…
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