News
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Volcon implements cost reduction strategies, improves debt position
The cost reduction strategies will provide Volcon greater flexibility as it pushes toward the introduction of the first of its…
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NPA expands golf car offering through E-Z-GO partnership
The partnership will offer dealers hundreds of golf cars monthly across NPA’s nine nationwide locations.
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Vero Technologies raises $8.5M Series A round for wholesale financing
The raise was led by BankTech Ventures with a strategic investment from Sopra Steria Ventures, following $150 Million in originations…
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Rider Magazine reveals 2023 Motorcycle of the Year
Rider Magazine narrowed down 10 finalists from a list of 80 contenders before determining the Motorcycle of the Year.
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Beta releases demo program schedule for 2024 models
Customers can search for a dealership and location nearest to them to schedule a test ride on a 2024 Beta…
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Are you (active) listening to your prospects?
David Gee explains why creating emotional connections early in the sales process and keeping the attention of our audience is…
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MIC Symposium: What pre-owned is telling us about the powersports market
Dealers and stakeholders should register by September 28 to find out the latest data, trends, and insights on pre-owned products…
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Yamaha Marine names marine training manager
Ted Riley will be responsible for leading efforts to create and implement a global training standard for Yamaha Marine Distributors.
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Energica selected to supply French police with electric patrol bikes
Energica will work with Durisotti SAS, a company specializing in custom builds, and SARL Tendance Roadster, the first Energica dealer…
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Honda confirms 2024 XL750 Transalp for the U.S. market
The new-generation Transalp has been a hit in the European market over the past few months, and now U.S. customers…
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Tips to help turn every department into a sales departmentÂ
Dealers are encouraged to consider widening the scope of sales training beyond the new, used, and finance departments to include…
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AMA Motorcycle Hall of Fame inducts 2023 class
The AMA Motorcycle Hall of Fame Class of 2023 includes Rita Coombs, Ryan Dungey, Barry Hawk, Grant Langston and Travis…
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LIQUI MOLY returns as title sponsor of Lake Havasu PWC event
Racers will compete in 35 different classes with purses ranging up to $12,000. On Saturday, September 30, CBS Sports will…
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PSB shares September aftermarket products
Powersports Business covers products from Drag Specialties, Rockford Fosgate, Moose Racing, and SSV Works.
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Cardo, Helmet House team up to expand dealer distribution
The combined expertise of Cardo Systems and Helmet House promises to revolutionize the way motorcyclists connect and communicate on the…
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PSB releases 2023 Accelerate Conference details
Following the awards ceremony on day two, when we will honor the 40 Under 40, Women With Spark, and Best-In-Class…
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Yamaha Motor changes Chinese joint venture partner
Yamaha Motor has positioned China as one of its most important production and sales bases and says it will continue…
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The new American Honda Collection Hall features 20 iconic motorcycles
The products on display represent the more than six decades since American Honda Motor Co., Inc. was established in 1959…
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NPA webinar to demonstrate auction process for golf car dealers
The first online seminar will be held Wednesday, Sep. 20, from 10:00-11:00 a.m. PT. The webinar will cover how to…
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Volcon expands Stag trim levels, options ahead of production launch
The new trim levels provide a wider array of options and price points, which the company believes will meet the…
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