Dealers
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Cleveland Moto’s 25-year blueprint for surviving a shifting market
From Vespa demand to Moto Morini momentum, the West Park dealer shows why authenticity, community, and a thriving podcast audience…
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Teri Lynn elected to MIC board; Robin Hartfiel wins re-election as industry faces 2026 headwinds
MIC members have elected Teri Lynn, U.S. sales director at Troy Lee Designs, to the MIC board of directors and…
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Hall’s Harley-Davidson sold to Simpson family, marking new chapter for Springfield dealership
Hall’s Harley-Davidson in Springfield, Illinois, has been acquired by Rhett, Trent and Linn Simpson from longtime owners Stan and Pat…
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NPA rolls out 2026 Auction Calendar, locking in consistency for dealers
The 2026 calendar keeps the structure dealers know well, with auction start times remaining at 9 a.m. local time across…
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700Credit data breach raises compliance questions for powersports dealers
700Credit stated that its internal network was not breached. Instead, attackers used credentials from an integrated third-party partner to access…
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Survey: Sales stabilize in November, but inventory and dealer confidence slip
Sales trends showed modest improvement in November, but excess inventory and growing dealer fatigue continue to pressure the powersports retail…
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BRP taps automotive veteran to succeed José Boisjoli as CEO
BRP has named Denis Le Vot as its next president and CEO, marking a major leadership transition as José Boisjoli…
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U.S. techs shine at Yamaha World Technician Grand Prix
Two U.S. dealership technicians delivered standout performances on the global stage at the 2025 Yamaha World Technician Grand Prix, held…
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Accelerate set to deliver leadership, learning and cross-industry insight in Orlando
Powersports and marine leaders will converge in Orlando Jan. 18–20 as Powersports Business Accelerate and Boating Industry Elevate return as…
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CAKE taps Keeway Group to restart production, launch ‘CAKE 2.0’ era
The companies will combine CAKE’s distinctive design and engineering with Keeway’s established production capabilities, a move both sides describe as…
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Harley-Davidson elevates Bill and Karen Davidson in leadership shift aimed at re-energizing dealers
At the center of the leadership moves are expanded roles for Bill Davidson and Karen Davidson, two of the most…
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Kawasaki surges to No. 1 in the U.S. motorcycle market as Harley falls to third: Reports
MotorCyclesData’s year-to-date figures through September show Kawasaki sales up 14.2%, the strongest performance in the industry.
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Adventure Lifestyle teams with Octane to launch new in-house finance program
The program goes live this month across the company’s 20 Adventure Powersports and Adventure Marine stores, offering buyers exclusive financing…
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2026 market outlook: Protect cash, pick your moment, proactively plan ahead
Morgan Stanley certified financial planners Brad Stanek and Paulina Matel look at the 2026 economic landscape and share what dealers…
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BRP reports strong Q3 as new ORV lineup drives gains; dealers increasingly confident
The new 2026 utility lineup — including the Defender HD11 and the Outlander Backcountry 4x4/6x6 — was the standout of…
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Flat track youth can now earn Mini Cup National Finals points at the Winter Throwdown
MotoAmerica will award 10 qualifying points toward the Mini Cup National Finals for youth competitors racing in this year's Winter…
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ZiiDMS adds new regional sales representative
Dealer management system provider ZiiDMS welcomes Jaime Williams to its team, where he will serve as a regional sales representative…
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AMA opens voting for 2025 AMA Racing Awards
Following another remarkable year of racing across the nation, the American Motorcyclist Association has announced the nominees for the 2025…
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Today’s hiring landscape: Hooking top talent
Industry recruiting expert Jan Plessner of Action Recruiting shares practical strategies for powersports dealers navigating today’s tightening labor market.
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Denago to reveal new Freelander 350FI 4X4 ATV at AIMExpo
Denago’s product range continues to scale, with several new machines on deck for 2026. The centerpiece is the Freelander 350FI,…
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