Distributors/Aftermarket
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‘Fuel for Thought’ virtual series returns for fourth year to support motorsports event organizers
As rising operating costs and increasing marketing demands continue to pressure motorsports event organizers, High Gear Success is bringing back…
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Nifty 50 spotlights top products shaping dealer profitability in 2026
Presented annually by Powersports Business, the Nifty 50 highlights 50 products and services that stand out for innovation, dealer impact…
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Wild Ass to debut new police collection at Daytona Bike Week
Wild Ass will launch its new BlueLine Collection on March 1 at Daytona Bike Week in support of all motorcycle-mounted…
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Barker’s Exhaust acquired by neighboring powersports dealer
LaBaron's Powersports, located in Brown City, Michigan, acquired Barker's Exhaust Co., which sits on the same property as the dealership.
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MIC reports 2025 motorcycle, ATV retail sales decline as buyers shift to smaller models
According to the MIC Ride Report and year-end data, sales of new motorcycles and scooters declined 7.6% in 2025 compared…
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PSB shares January aftermarket products
January's featured hot products include a tank bag from Nelson Rigg, a Talon full-face shell helmet from Z1R, and a…
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All Balls Racing Group names Kari Grogg general manager
All Balls Racing Group has appointed industry veteran Kari Grogg as general manager, placing a longtime distributor leader in charge…
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AIMExpo 2026 draws global crowd, signals momentum for powersports industry
The three-day event served as a pulse check for the global powersports industry, drawing thousands of dealers, manufacturers, aftermarket suppliers…
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All Balls joins as Presenting Sponsor of Flat Track Grand Championship
Running July 5-10 in Du Quoin, Illinois, the Flat Track Grand Championship is the only amateur flat track event in…
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Parts Unlimited adds new West region sales rep
Ivan Penchansky will cover the southwestern California region. He has several years of experience, both at the dealer level and…
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Nacho hires Fischer as new key account manager
In his new role as key account manager, Fischer will be responsible for managing strategic partnerships and driving growth across…
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Dunlop named official tire supplier for Harley-Davidson Bagger World Cup
Dunlop will supply all official tires and provide full trackside tire services for the championship, while also supporting the series…
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Klock Werks adds Fergen to lead magnetic phone mounts brand
Chad Fergen will lead Klock Werks magnetic phone mounts brand IOmounts. His experience spans production, product development, and business growth.
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Michelin releases new adventure touring tire
The launch of the Anakee Adventure 2 tire forms part of a comprehensive plan to make Michelin a major player…
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Powersports industry honors Best in Class dealers and rising leaders at Orlando awards celebration
The powersports industry gathered last night in Orlando, Florida, at the Wyndham Disney Springs hotel to celebrate excellence across dealerships,…
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Rides4Fun announces 2026 schedule featuring eight scenic motorcycle getaways
With eight events to choose from, each location offers immediate access to notable motorcycle routes, including the Tail of the…
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2026 Nifty 50 nominations due Monday, Jan. 26!
Nominate an aftermarket or factory part, accessory, or a new product from service providers and technology companies!
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Biker’s Choice targets custom and DIY market with new product lineup
Biker’s Choice rolled into AIMExpo last week with a fresh lineup of custom accessories and maintenance-focused products aimed at both…
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ProTaper to introduce new vibration-damping bar mounts and trackside products at AIMExpo
Headlining the launch is the new ProTaper Vibration Damping System Bar Mounts, designed to reduce rider fatigue while improving comfort…
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Malcolm Stewart to appear at ProTaper booth during AIMExpo
ProTaper is bringing star power to AIMExpo 2026, announcing that Supercross standout Malcolm Stewart will host an autograph session and…
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