Dealers
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NPDA asks for support for industry member and family after tragedyÂ
The National Powersports Dealer Association has shared that a member of the powersports industry, one particularly close to the association,…
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Yoshimura unveils Yamaha R7 products
Yoshimura has released six new products for the Yamaha R7. The aftermarket products include a Suspension Linkage Kit, Aluminum Subframe…
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Cody Webb signs with FactoryONE Sherco
Cody Webb has signed a multi-year extension with the FactoryONE Sherco team. Webb is the former world champion, multi-time AMA…
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Nifty 50 nominations due tomorrow
The deadline for nominations for the 2022 Powersports Business Nifty 50 is tomorrow, Dec. 21. That’s right, product managers, the Nifty 50…
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Motorcycle Industry Council announces 2023 board members
The Motorcycle Industry Council has announced the 2023 Board of Directors, welcoming the return of Directors Jeff Brown of EagleRider…
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Drag Specialties releases December products
Drag Specialties has announced its December products for 2022. The new products include a Chrome Rear Axle Kit, Ignition Switch…
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Digital Lead Performance introduces digital sales solution software
Digital Lead Performance has launched LeadHelm, a digital sales solution software that simplifies the digital buying experience for both customers…
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Segway unveils 2023 Villain sport side-by-side
Segway Powersports has announced that the 2023 Villain sport model is now available for retail in the U.S. Market. The…
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Biker Belles to guide ride at Daytona Bike Week
Sturgis Buffalo Chip Biker Belles and Harley-Davidson have partnered to celebrate women riders and raise funds for charities during The…
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Sturgis Buffalo Chip donations surpass $2 million
Motorcyclists that took part in the Sturgis Buffalo Chip charity events for 2022 raised a generous $400,000 for Veterans, charities…
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North Carolina dealership robbed of $30K in units
Robbers recently stole 12 dirt bikes and 5 ATVs from Nuggets Powersports located in Gaston County, North Carolina, according to…
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Volcon hires Dave McMahon as channel marketing manager
Volcon has recently announced the appointment of Dave McMahon as channel marketing manager. McMahon comes to Volcon with a deep…
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AMA Amateur National Motocross Championship Area Qualifier, Regional Championship dates released
MX Sports has announced the 42nd Monster Energy AMA Amateur National Motocross Championship 2023 Area Qualifiers and Regional Championships schedule.…
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Estenson Racing unveils 2023 American Flat Track team
Estenson Racing has revealed its four-rider lineup for the 2023 Progressive American Flat Track season and the continuation of its…
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Powersports Business appoints new editor
EPG Brand Acceleration, the parent company of Powersports Business (PSB), announces the appointment of Glenn Hansen as PSB’s interim Editor,…
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Tucker announces vice president of marketing
Tucker Powersports has announced the hire of Lesley Madsen as the company’s vice president of marketing. Madsen’s role at Tucker…
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AIMExpo team continues to prepare for February tradeshow
AIMExpo will announce up to 30 companies selected to provide on-stage presentations of new product designs in January. The companies…
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Can-Am, Red Bull introduce 2023 off-road racing team
BRP has announced that Can-Am and Red Bull have collaborated, creating the new Red Bull Can-Am Factory off-road racing team.…
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Avalanche Alliance makes sizable donation to promote avalanche safety initiatives
Avalanche Alliance has announced that its 2021 sweepstakes raised $119,365 for Avalanche Education and Awareness initiatives around the U.S. Following…
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Triumph Racing to join SuperMotocross World Championship
Triumph Motorcycles has announced that it will enter the SuperMotocross World Championship at the start of the 2024 season, and…
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