distribution
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Distributors/Aftermarket
FLY Racing and WPS double down on Pro Motocross and 2026 MX collection
As the championship heads into its final stretch after a brief break, FLY Racing’s influence continues to shape both the…
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Distributors/Aftermarket
AFAM returns to U.S. powersports market through Kimpex USA partnership
A staple of the American powersports scene in the 1980s and ’90s, AFAM earned a strong reputation among road riders,…
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Aftermarket
S&S Cycle promotes Andolsek to sales and technical support manager
The industry veteran has 23 years of experience working at S&S Cycle, and started his powersports career developing exhausts and…
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Distributors/Aftermarket
Parts Unlimited onboards two new sales reps
Parts Unlimited (LeMans Corp.) recently announced the addition of two new sales representatives for the Northeast and Central East regions.
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Snowmobile
Snow recalls: Ski-Doo, Lynx and Kimpex snow ski
MY25 Ski-Doo and Lynx snowmobiles equipped with a 600R E-TEC, 850 E-TEC, or 850 E-TEC Turbo R engine have been…
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Dealers
LeMans Corp. appoints Rob Schlueter as marketing director
With a dynamic mix of industry expertise and brand-building, Schlueter is set to drive LeMans' marketing strategy forward, strengthening brand…
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Distributors/Aftermarket
U.K. fastener company Pro-Bolt names Moto-D Racing as its North American distributor
The partnership brings Pro-Bolt's line of stainless steel, aluminum, and titanium motorcycle components to dealers and consumers across the United…
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Distributors/Aftermarket
Heidenau Tires names new distribution partners in the U.S.
Nova Motorcycles of Massachusetts will offer Heidenau Race tires, and Cedar Rapids Tire of Iowa will carry its ADV, vintage,…
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Distributors/Aftermarket
Turn 14 integrates with Blackpurl to simplify parts management
Through this collaboration, Blackpurl dealerships can now access their custom dealer pricing, auto-updated inventory levels across all four of T14’s…
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Distributors/Aftermarket
Dunlop announces new tire distributor
Dunlop Motorcycle Tires has tapped SRX Racing Tires as its new Eastern Road Race and Flat Track tire distributor, effective…
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Aftermarket
Sullivans Inc. donates snow gear to Helene victims
Sullivans Inc. contacted PSB to tell us that the situation in Ashville and other remote areas affected by Hurricane Helene…
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Latest News
Viral Brand teams up with Kimpex USA
Viral Brand is bringing its cutting-edge goggles and sunglasses to dealer shelves across the U.S. and Canada through a new…
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Dealers
New distributorship agreement for accessories brand
Parts department managers will want to be aware of a new distribution agreement that will land Scott USA products into…
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Dealers
Volcon ePowersports adds Torrot distribution in Latin America
Earlier this month, Volcon Inc. signed an exclusive distribution agreement with Torrot Electric Europa SA to distribute Torrot’s line of…
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Dealers
WPS parent Arrowhead makes acquisition
Two months after having acquired Western Power Sports, Minnesota-based Arrowhead Engineered Products has announced the acquisition of a company with…
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Dealers
Distribution center expansion revealed
Adding 165,000 square feet to support the company’s PG&A business and enhance dealer and customer service, plans were officially announced…
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Dealers
Dainese North America now distributing TCX boots
Dainese Group has announced the consolidation of the TCX brand under the Dainese Group for distribution in North America. Since…
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News
Over 20 brand partners represented by Accelerate Conference dealer attendees so far
The number of powersports vehicle brand partners continues to ramp up as dealership owners, operators, general managers and more continue…
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Motorcycle
Motorcycle brands from Italy, China form partnership
A new partnership has been announced that will allow one of Italy’s storied motorcycle brands to expand its ridership in…
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