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Fox Powersports acquires two dealership locations in Michigan
Fox Powersports has announced the acquisition of Lakeside Motor Sports & Marine and Nelson’s Speed Shop, expanding its powersports presence…
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BRP reports Q4 and FY2025 results with 19.7 percent revenue drop
BRP's North American retail sales decreased by 21% compared to last year, resulting from lower volumes in snowmobile and market…
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Tom Wood Honda Powersports opens doors in Indianapolis
The Tom Wood Automotive Group was founded in 1967 and the group culture is rooted in communication and collaboration.
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Moto Morini names new VP of sales and dealer development
Chris Peterman comes to Moto Morini with a wealth of knowledge and nearly 30 years of leadership experience in the…
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Yamaha TSP program helps place 500 qualified marine technicians in dealerships
The achievement was a joint effort of Yamaha’s service and government relations teams to boost the number of qualified technicians…
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Yamaha reports first nine months results for 2024
Yamaha Motor Co., Ltd. announces its consolidated business results for the first nine months of fiscal 2024.
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Honda hosts 1,700 students to promote U.S. manufacturing careers
MFG Day 2024 was officially held on Friday, Oct. 4, but the company began welcoming students to several plants in…
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Suzuki releases second wave of 2025 motorcycles and ATVs
Rounding out these models is the 2025 KingQuad lineup, where each new ATV now arrives with a standard, two-year Limited…
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Taiga seeks bankruptcy protection
The ongoing struggles faced by Quebec-based Taiga Motors as it tries to become an electric snowmobile and personal watercraft pioneer…
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How K&K Insurance’s departure impacts powersports dealers
For the fourth time in the last four years, a major underwriter has left the Garage Insurance market.
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Massimo pontoon boats to enter Tractor Supply stores
The in-store pilot program will include six Tractor Supply stores closest to Massimo's headquarters in Dallas. If successful, the pontoons…
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Honda East Toledo acquired by Adventure Lifestyle powersports dealer group
After 37 years under Randy and Sheryl Fork's ownership, Honda East Toledo has been purchased by one of the largest…
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Yamaha expands bLU cRU support for 2024 ATV, SxS race season
Yamaha has announced significant expansions to its bLU cRU program for the 2024 Side-by-Side (SxS) and ATV racing seasons.
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Sturgis Motorcycle Museum announces 2024 Hall of Famers
These honorees have supported veterans and the elderly, advocated for motorcyclists' rights, and shown artistic talent on canvas as well…
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Former Harley dealer creates Old Bike Barn Museum
The former Harley dealer didn’t originally intend to start a museum, but his collection kept growing and now includes more…
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Segway Powersports to display the Super Villain at CES in January
Segway Powersports is gearing up to display its highly anticipated side-by-side at the upcoming Consumer Electronics Show (CES), January 9-12,…
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Fox Powersports acquires Peacock Limited
A mainstay in Lake County, Michigan since 1973, Peacock Limited will now operate as Fox Powersports Peacock.
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Fun facts about snowmobiling from industry association
Snowmobilers are a big part of the winter economic engine by spending an average of $2,500 each year on food,…
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BMW issues ‘stop sale’ of gas motorcycles in North America
BMW North America cites an issue with motorcycle evaporative systems, particularly a component not meeting material specifications as the cause.
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Segway Powersports unveils UT10 Crew UTV models
Segway Powersports has revealed its all-new UTV models, expected to arrive in authorized dealerships by early September 2023.
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