top ten five
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Arctic Cat accelerates growth with key leadership and sales team additions
The snowmobile and UTV manufacturer announced Tony Henningson as its new CFO, along with the addition of several new district…
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How tariffs are affecting the motorcycle market
The U.S. administration’s implementation of tariffs poses significant challenges to the motorcycle industry. Here's what we know and what the…
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Vreeland’s Harley-Davidson to close after 35 years in Pennsylvania
Vreeland’s Harley-Davidson, a longtime dealership in Bloomsburg, Pennsylvania, will close its doors on September 30 after more than three decades…
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Harley-Davidson names new CEO as Zeitz prepares exit
Harley-Davidson has announced that Artie Starrs will become its next president and CEO, effective October 1, 2025. He is currently…
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Florida group expands into Harley’s heartland with acquisition of dealerships
Led by industry veterans Scott Fischer and John Greene, SFE brings more than 40 years of dealership expertise to the…
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Yamaha announces 2026 YZ off-road lineup
The 2026 models are highlighted by updates to its YZ450F Motocross model, key updates to its two-stroke YZ125, and four…
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Another dealer association backs campaign to oust Harley leadership ahead of shareholder vote
On Monday, the Florida Harley-Davidson Dealers Association announced it would join the National Powersports Dealer Association in calling for the…
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Harley ponders HDFS sale, according to Bloomberg
Harley-Davidson is evaluating options for its financing unit, Harley-Davidson Financial Services (HDFS), including a sale, which could bring the company…
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Polaris reveals innovative 2026 snowmobile lineup
Polaris has announced its 2026 snowmobiles, boasting advancements in all segments, including new features, technologies, accessories, and all-new models.
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What we know about KTM’s restructuring deal
Multiple news outlets are reporting that KTM's creditors have approved a restructuring plan that will write off 70 percent of…
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Harley-Davidson introduces two new and six refreshed motorcycles for 2025 lineup
Harley-Davidson has revealed two new and six refreshed motorcycles for its 2025 model lineup, which include the new Street Glide…
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PSB announces Accelerate ’25 agenda
Powersports Business has announced the agenda for the Accelerate Conference in Charlotte, North Carolina from January 20-22, 2025, that includes…
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Mid-Columbia Marine & MotorSports in Northern Oregon acquired
Under new ownership, the dealership has been renamed to Hood River Powersports and Marine (HRP) and provides sales, service, and…
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Salesperson swiftly takes on GM role, joins dealer group
Eric Chavez has joined Pacific Motorcycle Group after working at East Bay Harley-Davidson for six years.
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Pierer Mobility announces more layoffs, names new Co-CEO
The company, which has been saddled with high debt and soft sales this year, plans to cut another 200 jobs…
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Motocross and Supercross icon Bill West passes
West opened Cycle Village and began competing in flat track, enduro, and motocross events. He ventured into motorsports promotion, which…
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PSB highlights aftermarket news released in July
PSB shares July aftermarket products and news from Moose Racing, DEI, Engine Ice Pure Performance, Kubota, Drag Specialties, and TwinPower.
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NYC officials crush more than 200 illegal mopeds and scooters
NYC, D.C., Boston, Cleveland, and others have stepped up efforts to confiscate these vehicles as more and more residents file…
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ARGO reveals Magnum XF 1000 LE UTV
Set to accompany the Magnum XF 500 mid-size utility SSV; this full-size workhorse hits the market as an early 2025…
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10 years of hits and misses at AIMExpo
After attending AIMExpo in February, PSB reflects on what the trade show looked like this year and shares highlights from…
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