Honda
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Honda to miss Loretta Lynn’s amid COVID-19 concerns
Due to an array of considerations stemming from the COVID-19 pandemic, American Honda has confirmed that they will not have…
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American Honda provides statement concerning termination of Abernathy’s
The following statement provided to Powersports Business is from American Honda: American Honda has conducted an independent investigation of various…
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American Honda confirms cyber attack
Torrance, California-based American Honda distributed the following press release on Wednesday related to how a cyber attack impacted the company’s…
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Honda dealers assist with distributing 130K face shields
Honda engineers at Honda Engineering North America (EGA) in Marysville, Ohio, the in-house company that creates much of Honda’s production…
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50-year family dealership acquired; new owners: ‘If it ain’t broke, don’t fix it’
A family-owned dealership that is one of the longest-tenured business members of its community has been acquired after 50 years…
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Honda dealers donate 15,000 face shields to healthcare facilities
In response to the COVID-19 pandemic, American Honda’s Powersports Division and its nationwide dealer network are collaborating to provide 15,000…
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Honda announces Android Auto integration for Gold Wings
Honda announced that Android Auto will be integrated with the current-model Gold Wing. At no additional cost, customers with Android…
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Honda implements 2-week furlough for salaried U.S. staff, associates
Honda last week announced that the majority of the company’s salaried and support associates at Honda operations in the U.S.…
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Honda’s Chuck Boderman joins PSB Video Chat (video)
Powersports Business editor Dave McMahon is joined by Chuck Boderman, American Honda VP of Powersports, for an update on Q1…
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Honda extends production halt of ATVs, side-by-sides at HSC through May 1
As the unprecedented economic impact of the fast-changing COVID-19 pandemic worsens, Honda continues to evaluate conditions and make temporary adjustments…
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Honda extends ATV, side-by-side production suspension
Honda of South Carolina Mfg., Inc. (HSC), which produces ATVs and side-by-sides, has extended its production suspension due to the…
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Honda halts ATV, side-by-side production at HSC
Honda today announced that it is temporarily suspending production at two of its non-automotive plants, Honda of South Carolina Mfg.,…
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Honda cancels Supercross autograph sessions due to coronavirus
American Honda regrets to announce that due to the growing threat of coronavirus (COVID-19), Honda-supported supercross teams (Team Honda HRC,…
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Honda Talon building on AFT partnership in 2020
American Honda Motor Co. announced the renewal of its partnership with American Flat Track that will introduce an expansion of…
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Honda expands two-seat sport side-by-side lineup
Honda unveiled two new Talon sport side-by-side models on the eve of Team Honda Talon Factory Racing’s competition debut at…
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Honda Kokoro videos feature vintage Honda products, showrooms
The newest videos in the Honda Kokoro series take visitors on a virtual visit to original style Honda showrooms of…
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Honda reaches milestone in global motorcycle production
Since the introduction of the Dream D-Type in 1949, Honda’s 70th anniversary of motorcycle mass-production marks the company’s 400 million-unit…
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Honda donates Pioneer 1000s to Caselli Foundation for emergency support
Last week during the seventh annual Caselli Ride Day at Fox Raceway, American Honda presented two Pioneer 1000 multipurpose side-by-sides…
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