Harley-Davidson
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Thousands attend annual Harley-Davidson event in Milwaukee
The Harley-Davidson Homecoming Festival featured a performance by Chris Stapleton, but the sold-out show at Veterans Park was cut short…
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Colorado Harley dealer shuts down after 25 years, marking another closure in challenging market
High Country Harley-Davidson, a well-known dealership with locations in Frederick, Colorado, and Cheyenne, Wyoming, has announced it will permanently close…
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Milwaukee and West Bend H-D gear up for 2025 Homecoming Rally under new ownership
This year’s festivities kick off July 10 and mark the first Homecoming Rally for both store's new ownership under Scott…
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Florida group expands into Harley’s heartland with acquisition of dealerships
Led by industry veterans Scott Fischer and John Greene, SFE brings more than 40 years of dealership expertise to the…
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Australian dealer group finds buyers amid restructuring, majority of stores to stay open
Peter Stevens Motorcycles—long one of Australia’s largest multi-brand dealer groups—entered voluntary administration in May 2025 amid mounting financial pressure, according…
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Harley-Davidson kicks off Homecoming Festival July 10
The annual festival is packed with entertainment, events, and live music, including headliners Buckcherry, Chris Stapleton, and Hank Williams Jr.
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Evan Schipper acquires Gateway Harley-Davidson, merges with Doc’s to form St. Louis Harley-Davidson
The transaction was facilitated by Performance Brokerage Services, marking Schipper’s fourth Harley-Davidson dealership deal with the firm.
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Motorcycle industry unites on Capitol Hill for 2025 Ride to Work Day
The event marks a growing collaboration between the AMA, MIC, and federal leaders to ensure that motorcycles — and those…
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Ohio city council approves Harley dealer for one-day tattoo fundraiser
Rock-N-Roll City H-D is featuring tattoo artists from 252 Tattoo for the event. Ten percent of all profits will be…
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Milwaukee distillery relocates to Harley-Davidson headquarters
Central Standard Craft Distillery purchased a 73,000-square-foot space at the historic Harley-Davidson campus in Milwaukee and is expected to open…
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American Rider previews 2025 Harley-Davidson Fat Boy Gray Ghost Icons collection
The 2025 Harley-Davidson Fat Boy Gray Ghost is a limited-production model, with each of the 1,990 units serialized with its…
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Harley refocuses on business after annual meeting
For Harley-Davidson dealers, the outcome brings clarity and stability after several tense weeks marked by a campaign led by activist…
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Sonic Automotive announces first motorcycle sale at the new Sturgis Harley dealership
Sturgis Harley-Davidson also announced its inaugural Founders Club in celebration of its grand opening and to welcome in the 85th…
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Harley-Davidson shareholders approve new direction amidst tension with activist investor
Despite H Partners’ vocal opposition, the board’s proposed changes were approved by a substantial majority of shareholders, with 82% voting…
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Harley-Davidson and MotoGP announce new global racing series launching 2026
The new Harley-Davidson championship series will race at six MotoGP weekends, pairing one of the world’s most iconic brands with…
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Another dealer association backs campaign to oust Harley leadership ahead of shareholder vote
On Monday, the Florida Harley-Davidson Dealers Association announced it would join the National Powersports Dealer Association in calling for the…
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H Partners accuses Harley’s board of secret deals ahead of shareholder vote
H Partners claims the board has told certain shareholders that CEO Jochen Zeitz, along with directors Thomas Linebarger and Sara…
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Harley-Davidson clashes with shareholders in high-stakes boardroom fight
The conflict centers on board control and the succession process for outgoing CEO Jochen Zeitz, with both sides vying for…
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NPDA’s H-D Council shares H Partners’ concerns with leadership, culture at Motor Company
According to a May 6 press release, NPDA's Harley-Davidson Council (H-D Council) shares many of H Partners' concerns regarding the destruction of culture…
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Harley focuses on financing arm, addresses tariffs and consumer trends in Q1 earnings call
Harley's Q1 retail sales were down 21 percent globally and 24 percent in North America, as the company continues to…
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