ATV

The Specialty Vehicle Institute of America Board of Trustees has elected a new slate of officers. Colin Miller of American Honda Motor Co., Inc. was elected board chair; Ryan Stiver ...

Polaris UK and Ireland customers who purchase any new sport and leisure vehicle from the Polaris Off Road line-up are eligible to claim £150 towards a Polaris Camp 2022 ticket ...

Rod’s Ride On Powersports, with two locations in Wisconsin, gets prime time coverage in a Wall Street Journal article headlined “ATV Industry Rift Exposes U.S. Divide on Chinese Tariffs - ...

Has your dealership done any customization work on Polaris Sportsman 6x6 570 ATVs lately? Is 2022 the year you begin considering the possibilities? Over the years, Highlands Polaris dealer in ...

Jacksonville, Florida-based Nivel Parts & Manufacturing Co., LLC has acquired SnorkelyourATV LLC. The purchase brings together Nivel's manufacturing, sourcing, and distribution capabilities with SnorkelyourATV's highly regarded product line and new ...

“Marking a strong finish to the year, we delivered record sales and earnings in 2021, propelled by the Polaris team's dedication and tenacity as they capitalized on opportunities while navigating ...

Kayo dirt bikes and ATVs continue to land at new dealership points, with a longtime shop promoting in a recent enewsletter that it has taken on the franchise. RideNow Powersports ...

The 2022 SHOT Show, the nation's largest professional event for the sport shooting, hunting and outdoor industry, began on Tuesday and ends on Friday in Las Vegas. CFMOTO offered demo ...

The aftermarket parts and accessories landscape is growing with news that a leading manufacturer and supplier of OE-engineered aftermarket replacement parts, has just introduced a new line of Power Sport ...

PowerMadd has released its Automatic Reverse LED Light Kit for Polaris ATVs. This kit is a programmable unit that can be used on many different models. Once installed, the LED ...