BRP
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Latest News
BRP to sell marine businesses
BRP is preparing to sell its Alumacraft, Manitou and Telwater marine businesses, along with marine parts, accessories and apparel.
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Latest News
BRP inaugurates Design & Innovation Center in Palm Bay, Florida
BRP has established its Palm Bay Design & Innovation Center and enhanced its R&D capabilities. The Center is dedicated to…
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Latest News
BRP celebrates its Dealers of the Year winners
During Club BRP 2025, the company recognized its dealer network through its annual Dealers of the Year awards. Dealers are…
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BRP
BRP reports North American retail sales drop in Q2
BRP's North American retail sales for powersports products decreased by 18% for the three months compared to the same period…
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Can-Am
Can-Am shares docuseries on the electric Origin and Pulse ahead of launch
Originally unveiled in 2022, the all-electric Can-Am Motorcycles Origin dual-sport and Pulse street bike will get a full launch with…
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Latest News
BRP earns six Red Dot Design Awards
BRP has been awarded Red Dot Design Awards for its Advex snowmobile helmet, Lynx Adventure Electric snowmobile, Can-Am Outlander Pro…
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Latest News
BRP recognizes MBL with 2024 Gold Supplier Award
MBL manufactures and distributes power transmission belts for original equipment and service parts in the automotive, recreational, and industrial markets.
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BRP
BRP reports 5% retail drop in FY 2025 Q1 results
BRP's Q1 FY25 saw a reduction in inventory at dealerships in reaction to soft demand trends.
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BRP
C&U Americas receives 2024 Gold Supplier Award from BRP
C&U is the primary bearing supplier to BRP for their ATV, watercraft, and motorcycle product lines.
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BRP
Nearly 300 workers laid off from BRP’s revamped Sea-Doo Switch facility due to ‘soft demand’
BRP invested $14 million in 2023 to expand its manufacturing facility in Sturtevant, Wisconsin, which had 720 employees at the…
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Features
PSB looks forward with BRP’s Sandy Scullion, president of Powersports and Marine
Scullion says BRP's goal for 2024 is to continue to support dealers and invest in the engagement funnel to drive…
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Latest News
Synchrony and BRP partner to provide U.S. dealers financing options
Synchrony will allow BRP dealers to offer secured installment loan products, which include an online or in-dealership application process and…
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BRP
BRP increases retail sales 8% in FY24 results
BRP plans to maintain its growth in market share by reducing dealer network inventory. Snowmobile production to be cut 30%.
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Latest News
BRP receives 2023 Good Design Awards
BRP has been awarded with five more Good Design Awards for its products made both for snow and water.
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Latest Issue
BRP founder to be inducted into U.S.-based Inventors Hall of Fame
Bombardier's inclusion in the National Inventors Hall of Fame is tied to U.S. Patent No. 3,023,824, which essentially laid out…
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Latest News
BRP announces organizational restructuring, appoints executive leadership
The Powersports and Marine Groups have been combined under one leadership to enable the teams to leverage functional expertise stemming…
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Latest News
BRP celebrates 20 years of innovation and growth
BRP has grown from 7,500 to 23,000 employees in 26 countries and with a network of nearly 3,000 dealers worldwide,…
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Latest News
Ski-Doo Snow P.A.S.S. program surpasses $1 million in grants to clubs in three years
Ski-Doo works with its network of dealers to help maintain access, improve safety, and improve the infrastructure of winter playgrounds.
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Latest News
RideNow Powersports Chandler receives highest BRP honor
The dealership has been awarded the "BRP 2023 National Dealer of the Year" in the U.S. for Can-Am.
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Latest News
Sea-Doo sets date for 2024 model year launch
More than 2,500 dealers are expected to converge at Club BRP this year, coming from around the globe to see…
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