Arctic Cat
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Snowmobile
The StaffFebruary 26, 2026Arctic Cat reveals 2027 snowmobile lineup with expanded EPS, new suspension
For dealers, the 2027 range reflects a broad product refresh across trail, crossover, mountain, utility and touring segments — along…
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Arctic Cat
The StaffJanuary 28, 2026Arctic Cat selects Northpoint Commercial Finance as exclusive floorplan provider
Since acquiring Arctic Cat in April 2025, company leadership has emphasized strengthening dealer partnerships through improved support, service, and value-driven…
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Snowmobile
The StaffJanuary 7, 2026Arctic Cat acquires enduro snowmobile brand Widescape
Arctic Cat is expanding its winter recreation portfolio with the acquisition of Widescape, a brand known for its stand-up enduro…
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Snowmobile
The StaffDecember 11, 2025Arctic Cat loads up a deep Cross-Country lineup for 2025-26 season
Cross-country racing has long been a proving ground for Arctic Cat, mirroring the real-world riding dealers see every day. The…
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Arctic Cat
The StaffNovember 11, 2025Arctic Cat accelerates growth with key leadership and sales team additions
The snowmobile and UTV manufacturer announced Tony Henningson as its new CFO, along with the addition of several new district…
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Arctic Cat
The StaffOctober 28, 2025Team Arctic expands factory XC race program for 2025-26 season
For 2025-26, Team Arctic plans to showcase a mix of returning veterans and rising talent across the cross-country classes, supported…
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Snowmobile
The StaffOctober 23, 2025Snow Goer’s John Prusak joins Arctic Cat, strengthening brand’s industry connection
For more than 30 years, Prusak was a central figure at EPG Media, where he shaped Snow Goer into one…
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UTV
The StaffOctober 14, 2025Argo unveils newest commercial UTV
Powered by a four-stroke, three-cylinder, liquid-cooled engine, the XU 850 delivers 48 lb-ft of torque, 2,000-pound towing capacity and a…
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Snowmobile
The StaffSeptember 16, 2025Arctic Cat gives Hay Days a sneak peek of the new EPS-equipped ZR 600
In front of a packed crowd at Hay Days, Arctic Cat revealed its latest snowmobile for the 2026 model lineup,…
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Arctic Cat
The StaffAugust 12, 2025Arctic Cat restarts snowmobile, SxS production at Minnesota facility
Three months after its acquisition, Arctic Cat has resumed production on both snowmobiles and UTVs at its manufacturing facility in…
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Arctic Cat
The StaffJune 4, 2025Arctic Cat returns to snowmobile racing
Applications for Team Arctic race program were released May 22, and the brand will be actively competing and supporting racing…
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Arctic Cat
The StaffMay 14, 2025Arctic Cat ramps up production, restores more than 300 jobs at Minnesota facility
Just two weeks after the Arctic Cat acquisition, the Thief River Falls, Minnesota-based company announces new plans that will aggressively…
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Arctic Cat
The StaffMay 1, 2025Newly acquired Arctic Cat releases complete 2026 snowmobile lineup
The newly acquired Arctic Cat unveiled its complete 2026 snowmobile lineup, which features the return of the vast majority of…
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Argo
The StaffApril 24, 2025Argo president and investment group acquires Arctic Cat from Textron
Terms of Arctic Cat's purchase by this group from Textron have yet to be disclosed, but this is big news…
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Arctic Cat
The StaffDecember 20, 2024Textron seeks buyer for Arctic Cat division
Snow Goer reports that Textron is seeking a buyer for its Arctic Cat division as it recently filed a Form…
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Arctic Cat
The StaffNovember 19, 2024Arctic Cat announces layoffs, production pause
A letter from Textron’s Arctic Cat division to its dealers (now widely circulated to media members) has sent a shock…
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Arctic Cat
The StaffJune 19, 2024Arctic Cat updates rebate pricing for ‘Green Tag’ sales event
Customers can use the updated rebates on the entire Alterra ATV lineup, from the Alterra 90 to the Alterra 600.
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Snowmobile
The StaffMarch 6, 2024Arctic Cat extends pre-order date to April 8 for MY25 snowmobiles
The new date allows snowmobile enthusiasts a chance to attend one of the demo events happening throughout North America before…
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Arctic Cat
Glenn HansenFebruary 8, 2023Speed RMG wins $47MM verdict against Arctic Cat
Speed RMG Partners, a marketing, design and engineering firm based in North Carolina, won a $47 million verdict in its…
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Arctic Cat
Glenn HansenJanuary 26, 2023Arctic Cat launches Catalyst, we ride it
Earlier this week, Snow Goer magazine editor John Prusak was among the first to test ride the latest Arctic Cat…
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