News
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Harley-Davidson launches certified pre-owned program
Harley-Davidson has announced the details of Harley-Davidson Certified – the first certified pre-owned motorcycle program supported by Harley-Davidson through its…
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Barney’s Motorcycle and Marine hosts ‘Sea-Doo Life’ test ride: instagram
As Midwestern and East Coast states continue to gradually thaw out after winter, and spring comes into full bloom –…
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Cardo Systems to sponsor MotoAmerica in 2021
MotoAmerica has announced that Cardo Systems will again be a series sponsor for the 2021 MotoAmerica Championship. Cardo will continue…
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Dealer Spike reveals most searched segments on dealership websites
Dealer Spike has revealed the most searched segments on dealer websites through in March 2021. Below are the results. Side-by-Side…
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Polaris ‘booming’ and ‘going electric’: report
No strangers to national attention lately, Polaris is catching headlines again – this time with a segment via CNBC. At…
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Thunder Mountain Harley-Davidson acquired by employee ownership group
A recent post to the official Thunder Mountain Harley-Davidson Facebook page proclaimed, “And so a new RIDE begins… We are…
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Fort Collins Motorsports announces deal to carry Royal Enfield
Fort Collins Motorsports has announced it will be the first dealer in its state north of Denver and one of…
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2021 KTM 890 Adventure R test review via Rider
The 2021 KTM 890 Adventure R offers an ideal balance between fit, feel and poise while also possessing a synergetic…
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Women’s Motorcycle Tours announce 2021 events
Women’s Motorcycle Tours (WMT) know there’s nothing more rewarding than crafting unique and engaging experiences to bring women motorcyclists and…
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Polaris announces new GEMs
Global Electric Motorcars (GEMs), an all-electric offering in personal carts, is now providing new ways to extend rider personality into…
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Dealership leverages media partnerships for exposure
We’ve all seen the Saturday morning newscast featuring a reporter on the scene at the local powersports dealership to highlight…
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Harley-Davidson Screamin’ Eagle factory team to compete at King of the Baggers series
A new Harley-Davidson Screamin’ Eagle factory racing team will compete in MotoAmerica King of the Baggers, held in conjunction with…
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Select Yamaha Powersurge models already sold out: video
Yamaha snowmobiles product manager Jaret Smith. With snowmobile pre-orders in full swing for all four major OEMs, it’s likely the…
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Triumph announces 2022 Scrambler 1200 XC, XE and 1200 Steve McQueen edition
First launched in 2018, the Triumph Scrambler 1200 has become a modern Triumph icon, setting a new benchmark for the…
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FLY Racing unveils Kinetic Mesh racewear
FLY Racing has announced the newest addition to its lineup, the 2021.5 Kinetic Mesh gear.The “soft launch” offers the product…
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Harley-Davidson, Aerosmith announce limited edition apparel line
Get A Grip – you’ll no longer have to Dream On to offer customers new Aerosmith-inspired Harley-Davidson apparel. Harley-Davidson and…
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