Powersports Business Inspiring Success Through Market Intelligence

True fans of motorcycle racing might not want to be anywhere but Georgia the weekend of April 30-May 1 – that’s when MotoAmerica and American Flat Track will combine forces, ...

FLY Racing has announced its newest addition to its lineup, the 2021.5 Kinetic Mesh gear.The “soft launch” offers the product before FLY announces its entire 2022 collection in a few ...

We’ve all seen the Saturday morning newscast featuring a reporter on the scene at the local powersports dealership to highlight an event, or one of its employees offering some advice ...

Got your favorite side-by-side all cleaned up for spring? Bring it on down to the 2021 High Lifter Mud Nationals at Hillarosa ATV Park in Blevins, Arkansas, nearby Texarkana, to ...

Throughout 2020 most dealerships have noticed an influx of new customers, while also seeing longtime enthusiasts eventually returning to the industry. According to an Instagram post from Barney's Motorcycle and ...

Honda has announced it is issuing a Recall Notice on certain 2021 CRF450R motorcycles to replace the drive chain. It is possible the drive chain can break, increasing the risk ...

Polaris has announced it's again joining forces with International Female Ride Day (IFRD) to further celebrate and accelerate the participation of women in powersports. The 15th annual IFRD returns to ...

The Specialty Vehicle Institute of America (SVIA) Board of Trustees has re-elected Alexandre Borduas of BRP, Inc. as chair. The board has also re-elected Colin Miller of American Honda Motor ...

Cardo Systems has announced that EMK Capital has acquired Cardo Systems from Fortissimo Capital and Dr. Abraham Glezerman, its founder and chairman. Financial details of the transaction were not disclosed.  ...

American Honda has announced an expansion of its side-by-side lineup for 2021, with new Special Edition versions of the Talon 1000 and Pioneer 1000 models. "As well as Honda's Talon ...