Denago Powersports appoints Kevin Duke as national marketing manager
Denago Powersports recently announced the addition of renowned motojournalist Kevin Duke as its new national marketing manager. With over 30 years of experience covering the motorcycle and powersports industry, Duke brings a wealth of industry insight and media expertise to the rapidly growing brand.
Duke’s distinguished career includes more than a decade as editor-in-chief of Motorcycle.com, as well as a recent tenure at American Rider magazine. His deep knowledge of the powersports world, combined with a sharp editorial acumen, positions him well to elevate Denago’s marketing and communications strategy.
“We’re thrilled to welcome Kevin to the Denago team,” says David Garibyan, general manager of Denago Powersports. “His decades of experience and deep industry relationships will be instrumental in amplifying our brand voice as we expand our lineup of value-driven powersports vehicles.”
In his new role, Duke will oversee Denago’s marketing and communications channels, shaping the brand’s messaging and outreach efforts, and its commitment to American-based development, dealer support, and high-quality, family-friendly off-road vehicles. Denago’s nationwide footprint includes facilities in Texas, Indiana, Florida, and California, ensuring robust support for customers and retailers alike.
“Leaving journalism was a tough decision,” says Duke, “but Denago’s dedication to product quality and customer satisfaction won me over. This company is doing something special, and I’m proud to help share that story with riders, dealers, and powersports enthusiasts across the country.”
Duke joins a seasoned team of industry professionals who are helping Denago Powersports make a mark in a competitive landscape. The company is known for delivering ATVs and UTVs at accessible prices, supported by a growing network of dealers nationwide.
“I’ve seen what’s coming down the pipeline, and I’m excited to help more people discover the thrill of riding — whether on two wheels or four,” Duke adds. “Denago and I share a belief that the best adventures happen outdoors.”
