Top Stories
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KTM refreshes enduro range for 2027 model year
The 2027 enduro lineup features bikes across both two- and four-stroke models that receive graphic updates and refined engine packages.
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Multiple arrests, firearms seized during Hells Angels ‘Southrun’ in San Diego
More than two dozen arrests were made and multiple firearms were seized during a Hells Angels motorcycle club gathering in…
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Tread Lightly Canada launches national stewardship initiative
The initiative aims to promote responsible outdoor recreation through education, stewardship, partnerships, and sustainable trail advocacy.
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Cardo enters smart helmet segment with integrated off-road lid
The Venture is designed for motocross, trail riding and other off-road applications, integrating Cardo's Dynamic Mesh Communication (DMC) technology directly…
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Yamaha to host adventure ride through Payette National Forest
The inaugural Ténéré Trek adventure ride brings Yamaha ADV bike owners together for scenic rides, community experiences, and demo opportunities.
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AMSOIL refreshes motorcycle oil line with new 100% synthetic formula
The new oil replaces AMSOIL's Synthetic Metric Motorcycle Oil and is formulated for four-stroke street, adventure, touring, and racing motorcycles.
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Miklofsky: How to market without a big budget
Business consultant Alan Miklofsky suggests different and creative marketing strategies for businesses operating on a tight budget.
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Ducati drops motocross-inspired Desmo250 MX
The Desmo250 MX, powered by its 249 cc desmodromic engine, is capable of reaching 15,000 rpm, with traction control and…
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Polaris adds Sealed Air CEO Dustin Semach to board of directors
Semach currently serves as president and CEO of Sealed Air Corp., a global packaging solutions company known for brands such…
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ATVs return to Erzbergrodeo as Segway takes global stage
ATVs had been absent from Erzbergrodeo since 2018, making Segway's effort a notable milestone for the category and a high-profile…
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Suzuki’s Roczen converts MX fans into adventure riders
Suzuki said the strong turnout and positive response reinforce the company’s commitment to rider-engagement events that connect customers with both…
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Parts, Drag add new dual sales rep for South Central region
As a dual sales representative for the South Central region, Dan Marino's territory will include Louisiana and Florida.
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Octane sells $340M loan portfolio to Bayview Asset Management
With this transaction, Octane continues to diversify its broad base of institutional capital partners. This is the its sixth whole loan…
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SEMA, ORBA-backed bill seeks to protect motorized access on federal lands
Legislation supported by the Specialty Equipment Market Association (SEMA) and the Off-Road Business Association (ORBA) has been introduced in the…
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Volara Motorsports acquires e-mobility manufacturer Monday Motorbikes
The acquisition is Volara's first move into the electric two-wheel segment, complementing its existing portfolio of automotive, motorsports, and off-road…
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GoPro warns of ‘going-concern’ risk as sale review continues
Just over a month after announcing it was exploring a possible sale or merger, GoPro says mounting financial pressures have…
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U.S. Embassy renews warning on Bahamas jet ski rentals after assaults, fatalities
The embassy is advising U.S. travelers to avoid renting jet skis in The Bahamas, remain cautious of solicitations from operators…
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Massimo confirms U.S. DOD, Army purchase orders
Orders support facility operations, maintenance, logistics movement, and day-to-day fleet activities as Massimo continues expanding government, military business.
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Harley-Davidson revives the Super Glide with limited-edition model
The special-edition Super Glide has a production limit of just 2,500 serialized units and will be offered only in the…
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Bradshaw, Ferracci headline AMA Motorcycle Hall of Fame Class of 2026
The AMA Motorcycle Hall of Fame will welcome six influential figures from across the powersports industry this fall, recognizing careers…
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