S&S Cycle promotes Santiago to key accounts manager

S&S Cycle has announced the promotion of Roberto Santiago to the newly created key accounts manager role.

“Rob has more than proven himself within the organization, and we’re excited to see him take on a broader role. Going forward, he will be the primary point of contact for a number of major accounts including distributors, E-com, and OEM customers,” shares VP of Sales Eric Bondy.

Santiago joined S&S Cycle in 2017, initially working from its Viola, Wisconsin headquarters and then assuming responsibility for Southwest dealer and rep. support. He is also a fixture at the S&S rally rig during shows such as Daytona and Sturgis Bike Weeks and will continue to support consumer-facing events as time allows.

In addition, the company announced that Scott Hakins, industry stalwart and territory manager, will assume much of the dealer and rep. support in the Southwest.

For more information, visit www.sscycle.com.