Polaris
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509 recalls over 200,000 helmets for head injury risk
More than 200,000 helmets sold under the 509 and 509 for Polaris brands are being recalled due to safety concerns…
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North Carolina dealership adds Polaris to its growing inventory
Capital Powersports, a Wake Forest, North Carolina-based dealership, adds Polaris off-road vehicles and products to its suite of powersports brands.
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Polaris recalls Ranger XP Kinetic and Pro XD Kinetic ROVs due to fire hazard
According to Polaris, a cracked filter may allow water intrusion into the high-voltage charging harness, potentially leading to a short…
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Polaris donates $1M to advance ATV and UTV safety through 4-H Youth Development
The $1 million donation expands existing programming with Minnesota 4-H and will help initiate pilot youth safety 4-H programs in…
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Polaris sweeps UTV podium with 1-2-3 finish at the Baja 500
In addition to extending his winning streak to seven consecutive victories, Brock Heger's journey to professional racing was a featured…
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Polaris Adventures surpasses two million customer rides
Polaris Adventures, which partners with small businesses to offer enthusiasts rental units and unique outdoor experiences, just went over the…
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Polaris publishes its 2024 Geared for Good Report
Polaris' Geared for Good framework centers on the powersports community and is built on four pillars: product, production, places, and…
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Polaris reports Q1 retail sales down 7 percent in North America
Polaris executives said North American retail was down 7%, with relatively better performance in its utility business versus recreational products.
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Polaris donates more than $120K to off-road and snow organizations
Polaris says it is donating more than $120,000 to off-road vehicles, all-terrain vehicles, and snowmobile riding clubs and organizations across…
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International Female Ride Day rolls out May 3
Celebrated annually on the first Saturday of May, the 19th edition of International Female Ride Day will take place May…
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Upfit UTV and OMI reveal fusion-drive for ORVs
If you think a hybrid is only for tree-huggers, think again. OMI's Fusion Drive systems aim to make it all…
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Sensible Weather teams up with Polaris Adventures for weather guarantees
Sensible Weather, a provider of weather guarantees for travel and outdoor experiences, is teaming up with Polaris Adventures, Polaris's experience…
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Polaris extends its financing partnership with Sheffield Financial
Sheffield Financial, a division of Truist Bank, and Polaris, a global-leading powersports manufacturer, have extended their long-standing retail financing partnership,…
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Northcoast Research shares spring promo insights report for ORV segment
Northcoast Research, an equity research firm, recently released its report on the promo environment in Q1, specifically focusing on BRP…
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Polaris stops Timbersled snow bike production, will halt sales end of year
Polaris announced March 5 that it has ended its Timbersled snow bike production, Snow Goer reports.
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Polaris CEO gives strategy overview in Capital Markets Day report
Polaris provided an overview of the powersports industry and the company's long-term strategy to remain an industry leader while executing…
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Analysts see powersports dealers continue modest decline through Q1
According to a recent LinkedIn post by Woods Cycle Country Dealer Principal Mark Sheffield, BRP and Polaris dealers continue to…
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Polaris promotes Winings to SVP, general council
Polaris promotes Matt Winings to its executive leadership team.
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Polaris reveals innovative 2026 snowmobile lineup
Polaris has announced its 2026 snowmobiles, boasting advancements in all segments, including new features, technologies, accessories, and all-new models.
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Polaris builds 30 race-ready RZR Pro R Factory UTVs with $140,000 price tag
The RZR Pro R Factory touts race-winning performance, desert-racing design, and race-optimized technology, making it the ultimate machine for hardcore…
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