Can-Am
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Can-Am rolls first electric motorcycle off assembly line
The first production bike – a 2025 Can-Am Origin #0001 – recently rolled off the assembly line at the company’s…
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Recall roundup: Harley, BMW, Royal Enfield and Reyhee issue recalls from NHTSA, CPSC
We're covering several recalls that have come up recently, including those from Harley-Davidson, BMW, Royal Enfield, and Reyhee.
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Sara Price reveals ‘Rip & Dip’ edition Can-Am Maverick R build
Professional off-road racer Sara Price is debuting her first-ever Can-Am Maverick R X RS build, the Rip & Dip Edition, built by Alsup…
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Can-Am releases 2025 ATVs, UTVs, and new model in three-wheel lineup
Can-Am's new Canyon model features higher ground clearance, longer suspension travel, all-road wheels, and enduro anti-slip pegs so riders can…
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Can-Am re-enters motorcycle segment with 2025 electric motorcycles
A key feature of the motorcycle lineup is an innovative liquid-cooled system, which includes the battery, charger, inverter, and motor.…
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Can-Am shares docuseries on the electric Origin and Pulse ahead of launch
Originally unveiled in 2022, the all-electric Can-Am Motorcycles Origin dual-sport and Pulse street bike will get a full launch with…
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Can-Am teams up with two inaugural PBR teams
Can-Am has announced a multi-year partnership with two inaugural Professional Bull Riders teams, the Austin Gamblers and the Ariat Texas…
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PSB looks forward with BRP’s Sandy Scullion, president of Powersports and Marine
Scullion says BRP's goal for 2024 is to continue to support dealers and invest in the engagement funnel to drive…
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Sara Price makes history, winning Stage 10 at Dakar
Price joins the prestigious club of Dakar legends Jutta Kleinschmidt and Christina Gutierrez as the third woman to win a…
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BRP celebrates 20 years of innovation and growth
BRP has grown from 7,500 to 23,000 employees in 26 countries and with a network of nearly 3,000 dealers worldwide,…
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BRP reports flat retail sales in Q3 FY2024
North American quarterly retail sales were up for SSV, ATV and Snowmobile, offset by lower retail of PWC, 3WV and…
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Veterans complete Annual Road Warrior Ride on Can-Am Spyder
The 10th annual ride allowed veterans to disconnect from their day-to-day lives and experience the healing power of riding the…
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RideNow Powersports Chandler receives highest BRP honor
The dealership has been awarded the "BRP 2023 National Dealer of the Year" in the U.S. for Can-Am.
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Can-Am reveals 2024 3WV models and motorcycle news
Can-Am Spyder F3 and RT models will now feature an all-new 10.25-inch color touchscreen with Apple CarPlay. This technology will…
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BRP reveals 2024 Can-Am Maverick R
The Maverick R touts a 240-horsepower engine, Dual Clutch Transmission (DCT), unrivaled suspension travel, and a suite of enhanced technology…
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BRP drops pandemic-era surcharges for 2024
While surcharges were seen as legitimate during the pandemic, to continue to hit consumers with these fees for a third…
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Powersports Super Show welcomes Can-Am
Can-Am has a full lineup of ATVs, side-by-sides, three-wheelers, and the recently introduced Pulse and Origin electric motorcycles, some of…
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Can-Am celebrates 50th anniversary
As it turns 50, the brand looks at celebrating its heritage and passion for the ride, but also at continuing…
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Can-Am invites women to “Just Ride” on IFRD
Can-Am will join more than 75 communities around the world as part of the 17th annual International Female Ride Day…
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BRP supports women in the industry
BRP has provided stories about impactful women from its team in an effort to open the conversation about women in…
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