Features

Dealership hosts its largest autograph party ever Southbay Motorsports in Chula Vista, California, was the place to be on the eve of the San Diego Supercross race. The dealership’s annual ...

Tampa-area dealerships are sponsoring a local amateur MX racing series Among the vast number of different ways dealerships can use marketing to grow their customer base, rider sponsorship is closer to ...

Three separate bills are in the works in three different state legislatures, to further support the building and maintenance of trails for off-highway vehicles, according to a Specialty Equipment Market ...

Cycle Zone now offering Bad Boy Mowers Whether branching out into the electric bicycle market or adding outdoor power equipment, powersports dealers across the board are expanding their offerings to gain ...

FXR’s first-ever dealer meeting in the U.S. was a hit at Minnesota’s ERX park For some Canadian-born and -based companies, the thought of hosting their marquee annual event in the U.S. could ...

North Carolina Motorcycle Dealers Association’s Winter Meeting offers engagement Without any significant development pertaining to powersports legislation coming through the state general assembly, the North Carolina Motorcycle Dealers Association’s Annual ...

New LeMans Corp. president and CEO Mike Collins finds familiar faces in new role When Mike Collins took over as president and CEO of LeMans Corporation in June 2017, he ...

Ohio-based JE Pistons, a manufacturer of high-performance forged and billet racing pistons, will continue to serve as the official piston of Pro Circuit in 2018 and beyond. Dating back to ...

Dealer survey finds 2 of 3 dealers saw new sled sales decline in quarter The Q4 2017 Powersports Business/BMO Capital Markets Dealer Survey found that snowmobile dealers had a decidedly tough time ...

Dealer survey shows growth for 2 out of 3 dealers that carry PWC Personal watercraft dealers reported Q4 year-over-year sales performance of new PWC units as largely growth-oriented. A total of 68 ...