Dealers
-
Royal Enfield BTR series returns to 2025 MotoAmerica season
The all-female championship will also open its arms to international racers as Brazil will be represented in the series for…
Read More » -
Daytona Beach Bike Week to launch riding season on February 28
Attendees will experience racing, live entertainment, scenic rides, bike shows, vendors and food.
Read More » -
AIMExpo opens with new product presentations, OEM tour and dealer training
On Wednesday, AIMExpo kicks off with a slew of new product presentations at the Las Vegas Convention Center.
Read More » -
Polaris Slingshot debuts 2025 lineup, celebrates 10th anniversary
New for 2025, the Polaris Slingshot introduces a fully redesigned front end, all-new eight-inch speakers and improved drivability.
Read More » -
Jessica Noaeill elected to AMA Board of Directors
A lifelong rider and motorsports enthusiast, Noaeill has over 20 years of experience as an AMA club president and event…
Read More » -
KTM introduces the 2025 KTM 390 Adventure range
KTM reveals the slim and compact 2025 390 ADVENTURE R and ADVENTURE X, set to arrive on showroom floors in…
Read More » -
Moto Canada: Tariffs pose significant risk to powersports industry
The Canadian powersports association says it understands and supports a strong Canadian response. However, if enacted, counter-tariffs on motorcycles and…
Read More » -
TMDA celebrates doc fee increase at annual conference
The Texas Motorcycle Dealers Association Annual Conference at the Lone Star Court hotel in Austin brought with it a celebratory…
Read More » -
Segway appoints Derek Jordahl to VP of sales and aftersales
Segway Powersports has named Derek Jordahl, with over 22 years of experience in the industry, vice president of sales and…
Read More » -
MotoAmerica onboards industry veteran Shane Pacillo
MotoAmerica has named 20-year marketing professional Shane Pacillo as vice president of media and promotions, effective immediately.
Read More » -
MotoAmerica Superbike champion Josh Herrin joins XtremeGard booth at AIMExpo
In addition to celebrating Herrin’s achievements, XtremeGard will showcase its latest offerings and innovations for the powersports industry.
Read More » -
Turn 14 integrates with Blackpurl to simplify parts management
Through this collaboration, Blackpurl dealerships can now access their custom dealer pricing, auto-updated inventory levels across all four of T14’s…
Read More » -
San Jose Harley-Davidson acquired by Oakland H-D store owners
Performance Brokerage Services recently announced the sale of San Jose Harley-Davidson in California from Cliff Chester to Mike Genthner and…
Read More » -
Answer Racing and ProTaper launch dealer-driven rider support program
The program allows qualifying dealerships to select talented local racers to represent both the dealership and the ProTaper or Answer…
Read More » -
Ducati recalls 2025 Panigale S/STD V4 for rear brake issue
Excessive heat may damage the rear brake hose between the ABS control unit and brake caliper, resulting in a sudden…
Read More » -
MIC Lunch & Learn sessions return to AIMExpo
These complimentary Lunch & Learns, hosted by the MIC, will be held from 12:15 to 1 pm in the MIC…
Read More » -
Revvable to host ‘fireside chat’ with Rob Greenwald on Thursday at AIMExpo
Revvable is excited to host and sponsor this event as they are focused on helping dealers make more money and…
Read More » -
PSB shares aftermarket product releases
Powersports Business shares aftermarket products from Kuryakyn, Al3RT GPS, Continental, Nelson-Rigg and Dainese.
Read More » -
NIU Technologies to showcase expansion and host dealer meeting at AIMExpo
With a decade of innovation and a global footprint, NIU is transcending mobility into a culture and a lifestyle.
Read More » -
PSB to host live Power Hour with Rob Greenwald at AIMExpo
Powersports Business invites dealers to watch the live filming of the popular podcast Power Hour from the AIMExpo show floor on…
Read More »