BRP wants it known that riding is for everyone. That is why its Can-Am brand, On-Road and Off-Road, is calling on female riders everywhere to “Just Ride!” in celebration of ...
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BRP to introduce electric models for all product lines by the end of 2026
BRP today announced its five-year plan where it will offer electric models in each of its product lines by the end of 2026. To achieve this, BRP plans to invest ...
Read More »2021 Ski-Doo Dealer of the Year named
It’s always interesting to learn about which dealerships have risen to the top of the performance list for the various manufacturers. A Facebook post from the dealership reveals that Ski-Doo ...
Read More »Snowmobile dealerships seeing new customers
After a summer and fall that saw unprecedented sales for powersports machines throughout, snowmobile dealerships are also finding new customers coming through their doors this winter. In the latest edition ...
Read More »Video: Snow Goer reviews the 2022 Ski-Doo Mach Z
They say that seeing is believing, and so we at Powersports Business would be remiss to not let you in on a little secret – our sibling publication Snow Goer ...
Read More »Ski-Doo reveals sibling brand Lynx coming to U.S. market with three 2022 models
Ski-Doo on Wednesday revealed that European sibling brand Lynx is coming to the North American market with three 2022 models: the Lynx Rave RE and two variations of the Lynx ...
Read More »2022 Lynx BoonDocker DS snowmobile: Closer look
Here’s the skinny on the newest entrant into the snowmobile market, the 2022 Lynx BoonDocker DS from BRP. Our friends over at Vetesnik Power Sports in Richland Center, Wisconsin, have ...
Read More »Maine, Northeast expect busy snowmobiling season: report
News from the Northeast is positive this season, as WMTW 8 ABC is reporting, “Snowmobiles are in huge demand as Mainers try to get through the winter amid the coronavirus ...
Read More »Did your dealership make BRP’s Platinum list for Q3 2020?
BRP once again has turned to the pages of Powersports Business to reveal its Platinum Certified dealerships. A Platinum Certified dealership consistently exceeds the highest levels of customer satisfaction and ...
Read More »What 2021 sled is fastest? New York Shoot-Out results revealed
Despite the uptick in COVID-19 infections throughout much of the nation, the annual New York Shoot-Out held the first official shootout and dyno test this season.The results vary both by ...
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