Personal Watercraft
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The StaffMarch 29, 2022Dealership claims WaveRunner CSI Award
The dealership awards for 2021 performance continue to roll in, so let the world know if your dealership staff helped…
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The StaffMarch 16, 2022Dealership named Sea-Doo District Dealer of the Year
Cedar Creek Motorsports in Cedarburg, Wisconsin, has been named a Sea-Doo 2021 District Dealer of the Year for the Central…
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The StaffFebruary 22, 2022Dealership named White Diamond Dealer for Yamaha WaveRunner sales
Is your dealership starting to reap the rewards from your OEM partners for 2021 sales success? We’re beginning to learn…
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The StaffFebruary 17, 2022Yamaha turns to company veteran to head Marine Connected Division
Yamaha Marine Connected Division, leading all facets of the Connected Boat experience, including working with Yamaha’s internal product development teams…
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The StaffFebruary 16, 2022Yamaha WaterCraft recognized for marketing excellence at Miami Boat Show
Yamaha WaterCraft was recognized for marketing excellence by the Marine Marketers of America, winning first place for the boating industry’s…
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The StaffFebruary 8, 2022PWC racing circuit gets new sponsor
The personal watercraft racing circuit on the West Coast just got added support with news that high-performance engine lubricant and…
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The StaffDecember 15, 2021Yamaha to purchase boating technology company, enhancing PWC experience
Kennesaw, Georgia-based Yamaha Motor Corporation, U.S.A. today announced its intention to purchase Siren Marine, manufacturer of marine-based IoT (Internet of…
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The StaffNovember 17, 2021New PWC units make up 90 percent of all units sold at dealerships: Lightspeed
Is your dealership capitalizing on sales of pre-owned persona watercraft? If so, it’s an outlier, as the latest data from…
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The StaffNovember 17, 2021Dealership adds Sea-Doo to product lineup
Are you staying aware of potential new product lines that can add profitability to your store in 2022? Alamo Cycle…
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The StaffNovember 2, 2021Industry audio company gets acquired
Elkhart, Indiana-based Patrick Industries, Inc. announced that it has completed the acquisition of Rosenburg, Texas-based Wet Sounds, Inc., a leading…
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The StaffOctober 20, 2021Improved BRP GO! App includes water navigation (video)
BRP has announced a significant update to the BRP GO! app. Available in the App Store and Google Play Store,…
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The StaffOctober 20, 2021Off-road charging systems installed; 2 down, 1,110 to go
Montreal-based Taiga Motors Corporation announced the deployment of its off-road charging network. Powered mostly by renewable energy, on-water charging installations…
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Sea-Doo announces 2022 lineup featuring Switch pontoon
On the heels of not only redefining its performance segment, but also launching new features across multiple platforms with its…
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Boating Industry announces ‘Women Making Waves’ finalists
Each year Powersports Business sibling publication Boating Industry creates its exclusive Women Making Waves section – an effort to recognize…
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Taiga Motors announces $50 million funding for new factory
Taiga Motors Corporation has announced the raise of a combined $50M in support of the Shawinigan Mass-Production Assembly Facility. The…
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Dealer expands to offer PWC, off-road lines
After a year of continued success a dealership in Illinois is expanding both its showroom and product lines in order…
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U.S. boat exports decline sharply
The Boat and Engine Exports and Imports section of National Marine Manufacturers Association’s 2020 U.S. Recreational Boating Statistical Abstract is…
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Boating Industry extends 2021 Top 100 Dealers application deadline
Boating Industry has announced an extension of the deadline to submit applications for the 2021 Top 100 Dealers program. After…
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NMMA reports continued sales momentum
The National Marine Manufacturers Association (NMMA) has announced continued momentum of boat sales and boating demand propelled by the COVID-19…
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LIQUI MOLY reports strongest March in company history
According to a recent announcement, LIQUI MOLY is growing fast. The oil and additive specialist increased its sales in March…
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