Features
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Dealers
Chris OfficerDecember 23, 2025From tires to Harleys: How an entrepreneur found his niche in powersports
A nationwide auto tire franchisee turned Harley-Davidson dealership owner, Steven Towers is now the owner of five H-D stores across…
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Features
The StaffDecember 16, 2025The innovator who changed off-road, Bob Fox, enters Hall of Fame
Powersports industry veteran Melissa Coffey writes about the importance of Fox Factory founder being inducted into the Off-Road Motorsports Hall…
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Features
The StaffDecember 10, 20252026 market outlook: Protect cash, pick your moment, proactively plan ahead
Morgan Stanley certified financial planners Brad Stanek and Paulina Matel look at the 2026 economic landscape and share what dealers…
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Features
The StaffDecember 3, 2025Today’s hiring landscape: Hooking top talent
Industry recruiting expert Jan Plessner of Action Recruiting shares practical strategies for powersports dealers navigating today’s tightening labor market.
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Features
The StaffDecember 2, 2025How AI can help dealers work smarter, not harder
Jacob Berry, host of the Dealership Fixit Podcast, sat down with marketing strategist Brent Wees to talk about how dealers…
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Features
Chris OfficerNovember 25, 2025Dealership group keeps powersports passion alive in the Southwest
Brothers and lifelong enthusiasts Tanner and Trey Gearn turned a love for powersports into a four-dealership network spanning across New…
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Features
Chris OfficerNovember 24, 2025North Dakota dealer’s auto experience helps SxS sales surge
The North Dakota dealership is seeing a spike in side-by-side sales, thanks to the evolution of machines like the Can-Am…
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Features
The StaffNovember 12, 2025The Turn Around Project — Episode 5: Rebirth
The final chapter of 'The Turn Around Project' ends with Max Materne and his team successfully resuscitating his former dealership…
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Features
Brendan BakerNovember 5, 2025Dealers unite at DealerConnect for fresh insight and optimism
This year's DealerConnect, held in Columbus, Ohio, Sept. 21-23, saw a record-breaking turnout with dealer attendance surging 300% over last…
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Features
The StaffOctober 16, 2025The Turn Around Project: Episode 4 — Rebuilding trust, finding our leader
In Episode 4 of the Turn Around Project, Max Materne listens to and addresses customers' concerns, and the dealership looks…
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Features
The StaffOctober 15, 2025Sheffield: Apathy — the silent killer
Former powersports dealer principal Mark Sheffield shares his perspective on losing motivation in the industry and how dealers and principals…
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News
The StaffAugust 26, 2025The Turn Around Project: Episode 2 — What did I get us into?
In episode two of the Turn Around Project, Max Materne sets the metrics aside and focuses on the employees and…
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