Since launching in February 2021, the Pan America 1250 Special adventure touring motorcycle has taken the motorcycling world by storm. In creating the Pan America, Harley-Davidson leveraged its cutting-edge design and engineering capabilities to create both the Pan America 1250 and Pan America 1250 Special. Today, the Pan America 1250 Special has become the No. 1 selling adventure touring motorcycle in North America.
“Taking inspiration from our heritage, we wanted to create a motorcycle that redefined the adventure touring category and most importantly was designed and built in America,” said Jochen Zeitz, Chairman, CEO and President, Harley-Davidson. “With the Pan America Special now the No. 1 selling ADV motorcycle model in North America, we targeted a selective expansion into adventure touring as part of the Hardwire Strategy with the goal to reach new and existing Harley-Davidson customers. Pan America is squarely built on our mission to deliver a timeless pursuit of adventure for our riders. Those who now own or have tested one of our Pan America’s absolutely love this bike — having sold out of our 2021 allocation, we are excited about what the future has in store for Pan America and for the Adventure Touring category at Harley-Davidson.”