NHTSA reported that motorcyclist fatalities were up 7.7 percent from the year before. It's the highest number of fatalities since 1975.
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MIC releases 2022 yearly reference book
The Motorcycle Industry Council has announced that its 2022 Motorcycle Statistical Annual is now available online. The nationwide report gives a comprehensive look at who is buying and using which ...
Read More »EPG consumer survey reveals Motorcycle Audio trends
The latest survey of motorcycle owners from My Voice Rewards, sibling data brand to Powersports Business, finds that there’s plenty of opportunity at the dealership level when it comes to ...
Read More »2023 off-road motorcycle models unveiled
Giving Kawasaki more Supercross and Motocross championships than any other manufacturer, the KX name is synonymous with winning. The KX250 motorcycle is the championship-proven machine built so you can ‘Be ...
Read More »Z1R reveals new women’s Friske vest
Z1R has introduced its new women’s Friske vest, where style meets comfort. The corduroy chassis is lined with an ultra-soft and comfortable sherpa fleece liner. The vest also features adjustable ...
Read More »ADV motorcycle retail trends revealed for 2021-22
If you’re a Powersports Business reader interested in retail trends for the ADV motorcycle segment over the past year, including overall sales by region, don't overlook page 36 of the ...
Read More »Husqvarna unveils 2023 youth MX models
Powersports dealers will be glad to know that Husqvarna Motorcycles North America, Inc. has unveiled its minicycle motocross range for 2023 with race-tested MAXXIS tires and a fresh new look ...
Read More »YZF-R7, MT-09 haul in design award
When your Yamaha customers come into the powersports dealership this weekend, be sure to point out the award-winning YZF-R7 and MT-09. They both won globally recognized iF Design Awards. The ...
Read More »Volcon turns to COTA in its backyard for new reach
Volcon ePowersports came out in force at the Circuit of Americas in Austin over the weekend. The 2022 Grunt was a great pit bike as team members, track, crew, media ...
Read More »It’s electric! Can-Am celebrating 50th with motorcycle launch
BRP today announced that the Can-Am brand is returning to its motorcycle roots with a product lineup that will be completely electric. To mark the 50th anniversary of the beloved ...
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