Three Harley-Davidson dealerships — located in Woodstock and McHenry in Illinois and Lake Geneva, Wisconsin — have been acquired by the Windy City Motorcycle Company.
The dealerships are McHenry Harley-Davidson, Woodstock Harley-Davidson and Lake Geneva Harley-Davidson.
The addition of these stores brings Windy City Motorcycle Company’s network to 13 dealerships in Illinois and Wisconsin, including 10 dealerships and three retail centers. With the purchase, Windy City Motorcycle Group becomes the country’s largest Harley-Davidson dealership group.
“As in the past, these most recent acquisitions by WCMC were thoughtfully executed with the past owners’ guidance, and we will retain the existing staff and management,” Ozzie Giglio, principal of Windy City Motorcycle Company, said in a press release. “Our business mission is simple: We want to help entrepreneurs and fellow Harley lovers more firmly establish themselves in the community and to ensure their continued growth and success.”
When The Windy City Motorcycle Company began in 2001, they had just one location and only 14 employees. In the last 16 years, WCMC has grown in both size and spirit, now employing over 400. Along with his wife and business partner, Jill, Giglio has transformed Harley-Davidson locations across Chicagoland and beyond, and in doing so, has created hundreds of jobs…as well as a faithful community of riders who are re-committed to the Harley-Davidson experience.
“Our company has helped to breathe life back into the Harley-Davidson brand,” said Giglio, who is a passionate Harley-Davidson rider as well as former U.S. captain in the Navy. “Our business model has been simple but effective. We help under-performing dealerships and struggling entrepreneurs to achieve financial
strength, and we transform these cities into exciting rider destinations, which is beneficial for our community as a whole.”
Indeed, WCMC has helped to connect riders from all over the globe. Their renowned motorcycle tours offer guided trips to Sturgis and along Route 66, with riders coming from Europe and Asia to participate. They offer more guided rides than any other motorcycle company in the country, and they also offer free rider education (more than 1,000 students learn to ride each year thanks to WCMC), as well as free winter storage. (Over 3,000 bikes “winter” in the Chicagoland dealerships).
Most importantly, the Windy City Motorcycle Company prides itself on being a haven for riders.
“My wife, Jill, and I are both devoted Harley-Davidson riders, and I believe our love of riding has largely helped to contribute to our growth. We have earned the trust and loyalty of so many riders because they realize that we share their same passion and background.”
The Windy City Motorcycle Company offers a personalized rider experience that ensures each client’s needs are met, whether they are seeking a new bike, a repair, merchandise, or simply to become part of a riding community.
“Thanks to our many locations, we are best positioned in the industry to not only offer competitive prices and a highly-trained staff, but also to offer an enhanced rider experience,” Giglio said. “Our size and scope mean that riders never have to worry about breakdowns or finding engine parts when they are on the road. Whether you need to buy a part in McHenry and return it in Milwaukee or you want to rent a bike in Palatine and return it to Woodstock, our large family of dealerships makes that possible.”Click here for reuse options!
Copyright 2017 Powersports Business