Tucker Rocky | Biker’s Choice Dealer Expo draws 800 dealers (video)
Tucker Rocky | Biker’s Choice celebrated their 50th anniversary in Frisco, Texas, last week, and like everything else in growing Frisco, the event was not lacking impact. Dealers and vendors alike seemed to have a positive vibe midway through the first quarter of 2017. Powersports Business editor in chief Dave McMahon and director of sales Allison Gruhn attended. Look for a report and photos in the upcoming edition of Powersports Business. A press release from after the event is below.
With 180 vendors and nearly 800 dealers and their staff attending, the 2017 Tucker Rocky | Biker’s Choice Dealers and Brand Expo has been the biggest yet.
In an industry driven by relationships, the Expo offered Tucker Rocky a chance to connect with customers and build relationships throughout the organization. Dealers get to meet and discuss their business with knowledge experts representing the brands as well as their peers. This provides the dealers with the unique opportunity to learn first-hand about the products from the vendors and to ask questions face-to-face.
It also provides the chance to network and gain access to educational seminars, training and roundtable discussions that are geared towards helping dealers grow their business. Tucker Rocky plans to continue the Dealer & Brand Expo on an annual basis.
Held at the Frisco Convention Center in Frisco, Texas, in 42,000 feet of exhibition space, the Expo started on February 9th and will end February 10th with a party celebrating the 50th anniversary of Tucker Rocky. Tucker Rocky has been a staple of the powersports industry in Texas since 1967 and became a national name in the industry over the last 50 years.