Top News Enewsletter
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Illinois town approves incentive deal for Riverside Powersports expansion
Riverside Powersports, a multiline dealership in Ottawa, Illinois, plans to expand to a second location in Plano with a tax…
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Editor’s column: Why dealers belong on Capitol Hill this year
If the past 18 months have taught powersports dealers anything, it’s this: the biggest threats to your business aren’t always…
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2026 Under 40 honorees spotlighted as rising stars
The Under 40 awards celebrate a new generation of industry leaders driving growth, innovation and customer experience across dealerships, suppliers…
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Tariff update: Revisions offer partial relief for motorcycle industry, uncertainty remains
The updated Section 232 proclamation, which took effect April 6, removes some finished motorcycles from the derivative-product list tied to…
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Virginia Harley-Davidson consolidation comes into focus following Bayside sale
The previously reported consolidation of Harley-Davidson dealerships in Virginia’s Hampton Roads region is now clearer following the completed sale of…
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Keeway America sells through first Benda LFC700 allocation to dealers
Keeway America reports its first U.S. allocation of the Benda LFC700 has been fully committed, with dealers quickly selling through…
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New report shows top dealers generate 4.5x more leads, turn inventory faster
A new industry report from Dealer Spike highlights a widening performance gap between top-performing dealerships and the rest of the…
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MIC board re-elects Brooks as Chair, announces 2026 leadership slate
Joining Brooks in the officer slate are John Hinz, who will continue as Vice Chair, and Zach Parham, who was…
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BRP tops Q4 expectations as strong retail, new products drive momentum into FY27
North American retail sales rose 12% in the quarter, with gains led by snowmobiles — aided by improved snow conditions…
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Harley-Davidson confirms layoffs as company works to stabilize business
The layoffs come after a difficult 2025 for Harley-Davidson, which reported a $29 million operating loss, with a 12% year-over-year…
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Honda overhauls Pioneer 1000 lineup for 2026, adds enclosed HVAC-equipped Elite model
The overhaul comes as Honda marks the 10th anniversary of the Pioneer 1000 platform. The overhaul includes its first fully…
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Indian Motorcycle leads again as dealers miss half of web leads, study finds
According to the 2026 Internet Lead Effectiveness (ILE) study from Pied Piper, Indian dealers earned the highest average score at…
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RideNow dealerships post double-digit sales increase at Bike Week
RideNow's Indian Motorcycle Daytona Beach, along with its sister store, RideNow Daytona Beach, increased its Bike Week sales by 40%…
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MIC’s 2026 Capitol Hill Fly-In open for registration
MIC members are encouraged to register for the 2026 Capitol Hill Fly-In that will take place May 18-19 in Washington,…
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Federal data shows powersports play vital role in outdoor recreation economy
Outdoor recreation generated $1.3 trillion in economic output in 2024, supporting 5.2 million American jobs and accounting for 2.4% of…
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Stark becomes first-ever e-motorcycle to win SuperEnduro title
Stark won the Manufacturers' Title for overall team performance throughout the series, accumulating the highest total points across the season.
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Harley unveils new cafe racer concept inspired by original ’70s model
The RMCR is a carbon-fiber concept built around the 1250cc Revolution Max motor, and pays tribute to the legacy of…
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PSB 2025 Women With Spark honorees announced
PSB's annual Women With Spark awards celebrate women in powersports for their accomplishments and dedication within the industry.
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Harley ends yearly Homecoming festival, shifts to milestone events
The company confirmed the four-day festival — which featured major concerts and motorcycle celebrations in its hometown — will not…
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Industry leader Frank Tatsuo Miyake passes at 83
Born Nov. 2, 1942, in Los Angeles, Miyake built a career that spanned decades and left a lasting mark on…
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