Giocar America launches GBrakes after transition from Galfer USA
Giocar America, formerly known as Galfer USA, has announced the launch of GBrakes, a new high-performance line of braking products for motorcycles. The company, led by the Milesi family, brings more than 70 years of braking expertise across three generations to its new brand.
GBrakes will offer rotors, pads, and steel-braided brake lines for V-Twin, sport and street, dirt, and dual-sport motorcycles. Riders and dealers will also have access to customization tools, including a V-Twin rotor configurator and a made-to-spec brake line program, with a dedicated line configurator coming soon.
“We’ve taken everything we’ve learned over the past seven decades from my father and grandfather and evolved it into something new with GBrakes,” says Sandro Milesi, CEO of GBrakes. “This is a continuation of our legacy, but with a renewed focus on performance, rider support, and customer service.”
The family’s braking history dates back to 1952, when Maffio Milesi founded Galfer in Spain. In 1992, his son Giorgio Milesi established Galfer USA, building a strong presence in the American powersports market. Today, Sandro Milesi is leading the next phase with GBrakes.
GBrakes products, including precision laser-cut rotors, high-performance pads, and full brake kits, are available now at GBrakes.com. The line is also being distributed through Parts Unlimited, Drag Specialties, and Western Power Sports, giving dealers nationwide access to the brand.
