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RumbleOn names Michael Kennedy as CEO

RumbleOn has named Michael “Mike” Kennedy as Chief Executive Officer, effective November 1, 2023. In connection with his appointment as CEO, Kennedy will also join the RumbleOn board of directors as of that date. Kennedy succeeds Mark Tkach, who has served as Interim CEO since June.

Kennedy is an accomplished powersports industry veteran with over three decades of experience in strategy, commercial operations, financial management, and manufacturing at leading powersports companies.

Mike Kennedy, who takes over as CEO of RumbleOn, is a powersports industry veteran with 26 years at Harley-Davidson, where he managed their dealer network. (Photo: LinkedIn)

Kennedy spent 26 years at Harley-Davidson, culminating in his role as vice president & managing director of the Americas from 2010 to 2017, where he managed a network of 800 dealers throughout North America and Brazil. More recently, he served as president and chief executive officer of Vance & Hines (2019 to 2023), overseeing strong organic growth.

“We are very excited to welcome Mike Kennedy as our CEO,” says Steve Pully, the RumbleOn board of directors executive chairman. “After carefully considering a wide range of candidates, the board is confident that Mike is the ideal choice to lead RumbleOn through its next chapter of growth. Not only does Mike share the company’s passion for powersports, but he is also a seasoned leader with a proven track record of driving significant positive transformation.”

Mark Tkach, Interim CEO, comments: “I am thrilled to entrust the leadership of RumbleOn to Mike Kennedy, an executive with a sustained history of delivering success in the powersport industry. We now have a remarkable depth of talent throughout our team. I am confident that Mike is the right choice to lead RumbleOn.”

Mike Kennedy comments: “I am impressed with the recent transformation that began at RumbleOn in June of this year. I’m extremely optimistic and excited about the opportunity to lead RumbleOn as its CEO and will continue the positive change that the current board and management have started. I’ve known Mark Tkach and Bill Coulter since my time at Harley-Davidson. I’m honored to have their confidence along with the rest of the board to lead RumbleOn.”

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