Helmet House names national sales manager

Helmet House Inc. has announced Ron Wallace will serve as national sales manager.

Wallace has 27 years of sales, product and marketing management experience, most recently at Relume Technologies, a manufacturer of LED-based lighting systems.

“We are excited to welcome Ron,” Helmet House president and co-founder Bob Miller said in a press release. “I speak for all of us when I say we are very confident that Ron’s background, his enthusiasm for the category and his wide array of experience in sales and management will help drive our business and continue to extend our momentum during 2011 and beyond. Ron’s consistent track record of success makes him an important addition to the Helmet House management team.”

Wallace will be charged with driving sales and evaluating new profit and sales generating opportunities with in the Helmet House dealer network. He will be based at Helmet House headquarters in Calabasas Hills, Calif.

“I’m very pleased to be joining Helmet House, and I am ecstatic to be working with a firm that carries such a strong reputation amongst dealers and the great portfolio of helmet, apparel and gear brands Helmet House offers,” Wallace said in the release.

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