News
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Dave McMahonJuly 3, 2018
First Brammo, now another electric acquisition for Cummins
Columbus, Indiana-based Cummins Inc. (NYSE: CMI) today announced that it is acquiring Silicon Valley-based Efficient Drivetrains, Inc. (EDI), which designs…
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Dave McMahonJuly 3, 2018
BRP acquires Alumacraft, creates new Marine Group headed by Crocker
BRP (TSX:DOO) announced the creation of the Marine Group with the acquisition of Alumacraft Boat, the premier private North American…
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Dave McMahonJuly 3, 2018
AMA opposes increase in federal ethanol mandates
The American Motorcyclist Association opposes a proposal from the U.S. Environmental Protection Agency to increase the amount of ethanol in…
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Dave McMahonJune 28, 2018
Aprilia Racing completes training with seven dealerships
Aprilia Racing has completed the first of its global technical training programs, following the WSBK round at Laguna with seven…
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Dave McMahonJune 28, 2018
Warn Industries reveals revolutionary new winches
Clackamas, Oregon-based Warn Industries created the powersports winch segment 30 years ago when it patented the industry’s first ATV-specific winch,…
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Dave McMahonJune 28, 2018
Major broadcast coverage created by Motorcycles.org
The Motorcycle Industry Council’s Motorcycles.org communications team arranged a satellite media tour that put motorcycling on 14 TV news stations…
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Dave McMahonJune 28, 2018
Rental dealership adds jet boat to offerings
Happy Trails Powersports Rentals has added a Yamaha AR210 boat to its offerings of ATV and side-by-side rentals, according to…
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Dave McMahonJune 28, 2018
Motorcycle rentals now offered by Power 50 dealer
Minnesota-based Simply Street Bikes, a Powersports Business Power 50 independent dealership, is now offering motorcycle rentals. Rentals are available for…
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Dave McMahonJune 27, 2018
Analyst: Will consumer loyalty side with Harley-Davidson or Trump?
In a research note provided to Powersports Business following Harley-Davidson’s response to EU tariffs on American-made motorcycles, BMO Capital Markets…
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Dave McMahonJune 27, 2018
Suzuki nears completion of new motorcycle manufacturing plant in Japan
Suzuki Motor of America, Inc (SMAI) announced the creation of a new manufacturing plant in Hamamatsu, Japan, home to its…
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